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Senior Manager, Marketing Science
Journey Further. Lead measurement for Journey Further’s clients and develop measurement strategies tailored to their businesses .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in marketing analytics and measurement strategies, with a strong focus on designing experiments, interpreting complex data, and providing actionable insights to drive business growth. Proficient in statistical methods and tools, capable of managing teams and communicating effectively with senior stakeholders.
Highest-signal resume keywords
Marketing AnalyticsMedia EffectivenessIncrementality TestingStatistical AnalysisTeam Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing AnalyticsMedia EffectivenessIncrementality TestingStatistical AnalysisForecastingCausal InferenceExperiment DesignSQLRPython
Soft Skills
CommunicationCoachingPresentation SkillsCollaborationCommercial Understanding
Tools & Technologies
BigQueryMeridianRobyn
Industry Keywords
Measurement StrategiesBudget AllocationMedia PerformanceRevenue ImpactAnalytics Consulting
Tech Stack
Tools & technologiesBigQueryCloudOpen SourcePythonSQL
About the role
Key responsibilities & impact- Lead measurement for Journey Further’s clients and develop measurement strategies tailored to their businesses
- Design and run incrementality tests, including geo tests, holdouts and lift studies
- Interpret MMM, MTA and experiment outputs and turn them into actionable client recommendations
- Combine platform data, experiments and MMM into integrated measurement frameworks
- Build forecasts, run what-if scenarios and recommend budget allocation to drive growth
- Apply statistical and causal inference methods to assess the impact of media, creative and targeting
- Analyse media data using SQL, R or Python
- Present complex analysis clearly to marketing leaders
- Collaborate with paid, search and social teams to plan tests and apply results to budget decisions
- Help develop proprietary measurement tools and intellectual property
- Line manage, prioritise work for and coach a small team of analysts
Requirements
What you’ll need- Significant experience in marketing analytics, media effectiveness or analytics consulting, ideally agency-side
- Deep, hands-on experience with MMM, MTA, forecasting and propensity models
- Experience designing and analysing experiments
- Familiarity with causal inference methods such as difference-in-differences or synthetic control
- Strong SQL, plus R or Python
- Ability to explain complex statistics to non-statistical audiences
- Confidence presenting to senior marketing leaders
- Experience line managing analysts and developing people
- Commercial understanding of media performance, revenue, margin and wider business impact
- Experience building measurement tools, products or IP
- Familiarity with open source MMM frameworks such as Meridian or Robyn
- Experience with cloud data warehouses such as BigQuery
- Experience managing multiple clients across different sectors
Benefits
Comp & perks- Pension - Matched up to 4%
- Private medical insurance
- Enhanced maternity, paternity & adoption pay
- 25 days annual leave
- Christmas shutdown
- Home working allowance