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Senior Manager, Strategy
Journey Further. Lead discovery work for clients and prospects by researching audiences, categories and competitors and using RDS and Salient to assess brand positioning and growth opportunities.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in integrated communications and cross-channel media strategy, with a strong ability to translate complex business challenges into actionable strategic frameworks. Proven track record in delivering measurable commercial outcomes through collaboration and mentorship.
Highest-signal resume keywords
Integrated Communications StrategyCross-Channel Media StrategyAudience Insight AnalysisCommercial Impact MeasurementMentorship and Coaching
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Strategic PlanningBrand PositioningKPI DevelopmentMedia RecommendationsPerformance Analysis
Soft Skills
Relationship BuildingChallenging ThinkingCollaborationMentoring
Tools & Technologies
RDSSalientAI-Powered PlatformsPerformance Tools
Industry Keywords
Brand DiscoveryCommercial LeversGrowth DriversMulti-Channel Environments
About the role
Key responsibilities & impact- Lead discovery work for clients and prospects by researching audiences, categories and competitors and using RDS and Salient to assess brand positioning and growth opportunities.
- Identify constraints holding brands back and build strategic plans around them.
- Develop integrated strategies across search, social, creators, AI and third-party platforms with KPIs tied to commercial outcomes.
- Build coordinated paid and organic channel plans.
- Translate strategy into practical media and communications recommendations considering context, culture, audience and content.
- Collaborate with Marketing Science, Organic Media, Paid Media and Creative to connect strategy to delivery.
- Brief and challenge specialists through activation.
- Track brand discovery over time and evolve plans to build momentum.
- Present recommendations to senior marketers and challenge their thinking.
- Shape pitches and demonstrate the Discovery System in new-business work.
- Mentor and develop junior strategists.
Requirements
What you’ll need- A strong background in integrated comms and cross-channel media strategy, ideally agency-side.
- You can take a messy business challenge and turn it into a clear strategic framework and a plan people can act on.
- You understand how people discover brands across paid, organic and AI-powered surfaces, and how those touchpoints work together to shift behaviour.
- You’re comfortable pulling together qual, quant, performance, audience and cultural insight, and you know which to trust when they disagree.
- You’re confident with the key industry tools for insight and planning, and keen to get stuck into ours.
- You’ve delivered results in multi-channel environments and can show the commercial impact.
- You understand business models, growth drivers and commercial levers, and can connect marketing activity to measurable outcomes.
- You can brief and challenge channel specialists without losing the room.
- You build trusted relationships with senior clients and aren’t afraid to push back when the evidence says so.
- You’ve coached or mentored other strategists and enjoy helping people grow.
Benefits
Comp & perks- Pension - Matched up to 4%
- Private medical insurance
- Enhanced maternity, paternity & adoption pay
- 25 days annual leave
- Christmas shutdown
- Home working allowance