Senior Product Marketing Manager, Fund Administration

. Own go-to-market strategy, positioning, and messaging for Juniper Square's fund administration business unit .

Posted 9/25/2026full-timeRemote • United States, CanadaSenior💰 $115,000 - $215,000 per yearWebsite

Key responsibilities & impact

Own go-to-market strategy, positioning, and messaging for Juniper Square's fund administration business unit
Articulate differentiated value propositions for stakeholders across the buying group
Position the fund administration service and prepare Sales and Customer Success for informed buyer conversations
Build and maintain fund administration persona and industry playbooks
Maintain a living map of fund administration leaders and experts for deal support
Maintain knowledge of reference clients and match proof points to prospects
Own fund administration product and feature launches end to end
Define launch readiness and drive cross-functional launch plans
Feed post-launch adoption signals and customer feedback to Product
Co-create executive briefs, ROI narratives, competitive battlecards, demo narratives, and stakeholder-specific decks
Drive pipeline, upsell, and cross-sell velocity across the GP experience and fund administration suite
Support messaging and strategy on high-stakes opportunities
Conduct customer interviews, win/loss analysis, and Sales feedback research
Create fund administration customer stories
Own competitive intelligence and share insights with Sales, Growth Marketing, and Product
Use AI agents and tooling to research accounts and synthesize customer and competitive inputs
Apply judgment to AI-generated outputs

What you’ll need

3+ years of experience in or adjacent to fund administration is required
Understanding of how fund administration teams operate, who the buyers are, and what they care about
Experience using LLMs, agents, and AI automation tools to measurably accelerate work
Understanding where human judgment is critical when using AI
Exceptional written and verbal communication skills
Ability to translate nuanced market insights into clear, compelling GTM artifacts
Experience in B2B product marketing or GTM strategy roles is advantageous but not required

Comp & perks