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Junto Seguros

Senior CRM Analyst – Salesforce Marketing Cloud

Junto Seguros

. Administer and continuously enhance the Salesforce Marketing Cloud environment.

Posted 10/31/2026full-timeSão Paulo • BrazilSeniorWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in administering and enhancing Salesforce Marketing Cloud, with a strong focus on developing customer engagement journeys, advanced segmentation using SQL, and executing CRM campaigns. Proficient in integrating Salesforce Marketing Cloud with other corporate systems and optimizing campaign performance.

Highest-signal resume keywords
Salesforce Marketing Cloud AdministrationJourney Builder DevelopmentAdvanced SQL SkillsCRM Campaign ExecutionSalesforce Marketing Cloud Certifications

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Journey BuilderAutomation StudioAdvanced SQLAMPscriptREST APIsData IntegrationSalesforce Data CloudEmail StudioContact BuilderData Extensions
Soft Skills
Problem SolvingCollaborationDocumentation
Tools & Technologies
Salesforce CoreSales CloudService CloudMarketing Cloud Intelligence
Certifications & Qualifications
Salesforce Marketing Cloud AdministratorSalesforce Marketing Cloud ConsultantSalesforce Marketing Cloud Developer
Industry Keywords
Customer Engagement StrategiesCustomer Lifecycle ManagementRetentionLoyalty

Tech Stack

Tools & technologies
CloudJavaScriptSQL

About the role

Key responsibilities & impact
  • Administer and continuously enhance the Salesforce Marketing Cloud environment.
  • Develop and maintain customer engagement journeys using Journey Builder.
  • Create and monitor automations through Automation Studio.
  • Develop advanced segmentation using SQL.
  • Configure campaigns across email, SMS, push notifications, and other CRM channels.
  • Build personalization using AMPscript and the platform’s native features.
  • Ensure the quality of data used in campaigns and journeys.
  • Support and execute integrations between Salesforce Marketing Cloud, Salesforce Core (Sales Cloud), and other corporate systems, ensuring the efficient flow of data for campaigns, journeys, segmentation, and customer lifecycle tracking.
  • Monitor results and support the ongoing optimization of campaigns and journeys.
  • Troubleshoot and resolve platform-related incidents.
  • Support the definition and execution of customer engagement strategies in collaboration with business teams.
  • Document processes, automations, and integrations.
  • Serve as a technical reference for Salesforce Marketing Cloud-related matters.

Requirements

What you’ll need
  • Bachelor’s degree in Marketing, Technology, Business Administration, or a related field.
  • At least 3 years of experience working with Salesforce Marketing Cloud in corporate environments.
  • Hands-on experience with Journey Builder, Automation Studio, Contact Builder, Email Studio, and Data Extensions.
  • Advanced SQL skills for data segmentation, manipulation, and analysis.
  • Experience building, executing, and supporting CRM campaigns and journeys.
  • Experience integrating Salesforce Marketing Cloud, Salesforce Core (Sales Cloud), and other corporate systems.
  • Knowledge of AMPscript and/or Server-Side JavaScript (SSJS).
  • Experience with REST APIs and data integration processes.
  • Hands-on profile, with the ability to work from identifying business needs through solution implementation and ongoing support.
  • Experience with Salesforce Data Cloud.
  • Knowledge of Sales Cloud and Service Cloud.
  • Salesforce Marketing Cloud certifications (Administrator, Consultant, or Developer).
  • Experience with CRM strategies, customer lifecycle management, retention, and loyalty.
  • Knowledge of Marketing Cloud Intelligence (Datorama).
  • This position is intended for people with disabilities.

Benefits

Comp & perks
  • Meal and food allowance (flexible benefits card)
  • Christmas benefit – double food allowance in December
  • Extended maternity leave
  • Extended paternity leave
  • Transportation allowance
  • Birthday day off
  • SulAmérica health insurance
  • Dental insurance
  • Wellhub (formerly Gympass)
  • Conexa Saúde (therapy, nutritionist, and medical consultations)
  • Private pension plan
  • Profit-sharing bonus
  • Childcare or nanny allowance
  • Life insurance
  • Semi-flexible schedule (40 hours per week)
  • Access to a corporate university with a variety of courses
  • Support for employee professional development
  • On-site work model with the benefit of two work-from-home days