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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading multi-layer sales organizations and developing commercial strategies that drive revenue and profitability. Possesses advanced analytical capabilities and strong financial acumen to manage complex negotiations and channel strategies in the U.S. footwear and consumer products marketplace.
Highest-signal resume keywords
Sales LeadershipCommercial Strategy DevelopmentComplex Negotiation ExperienceCross-Functional Go-To-Market PlanningFinancial Acumen
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Revenue ManagementChannel StrategySales ForecastingBudget ManagementInventory ProductivityStrategic Account PlanningData AnalysisMarket InsightsWholesale EconomicsBrand-Building
Soft Skills
LeadershipInfluenceAdaptabilityResilienceCommunication
Certifications & Qualifications
Bachelor's Degree in Business AdministrationMaster's Degree in Business AdministrationMVR
Industry Keywords
FootwearApparelConsumer ProductsWholesale EnvironmentMarket-Share OutcomesCommercial TransformationSales PlanningRetailer RelationshipsChannel DynamicsEmerging Industry Trends
About the role
Key responsibilities & impact- Set and lead the multi-year commercial strategy for KEEN's U.S. specialty, better footwear, and regional account businesses
- Own revenue, profitability, distribution quality, and market-share outcomes across assigned channels
- Translate brand and long-range plan objectives into integrated channel, account, and organizational plans
- Lead and develop a multi-layer sales organization, including sales leaders and territory managers
- Set organizational structure, talent strategy, performance expectations, succession plans, and leadership capabilities
- Establish channel, distribution, and partner-portfolio strategy with the VP of Sales and executive leadership
- Build executive-level relationships with priority retailers and strategic partners
- Lead joint business planning and high-impact commercial negotiations
- Own financial and demand-management cadence, including plans, forecasts, bookings, sell-in, sell-through, inventory health, shipping targets, and gross-to-net
- Lead cross-functional go-to-market planning with Product, Merchandising, Marketing, Planning, Finance, Credit, Customer Operations, and Digital teams
- Use consumer, customer, competitive, and marketplace insights to identify opportunities and guide investments
- Establish business operating systems, goals, indicators, accountability mechanisms, and business reviews
- Sponsor commercial transformation and continuous improvement across sales planning, account management, tools, processes, and ways of working
- Represent regional sales in enterprise planning and leadership forums
- Travel up to 40%–60% of the time
Requirements
What you’ll need- Bachelor's Degree in Business Administration or related field required
- Master's Degree in Business Administration or equivalent advanced degree preferred
- Twelve (12) years progressively responsible sales and commercial leadership experience
- Preferably experience in footwear, apparel, consumer products, or a related wholesale environment
- Experience owning a significant revenue portfolio
- At least five (5) years leading managers and multi-layer teams across multiple channels, categories, or geographies
- Executive-level strategic account leadership experience
- Complex commercial negotiation experience
- Channel strategy and cross-functional go-to-market experience required
- Deep expertise in the U.S. footwear, apparel, or consumer-products marketplace
- Experience with wholesale economics, channel dynamics, retailer needs, and emerging industry trends
- Strong financial and business acumen, including revenue, profitability, budgets, forecasts, gross-to-net, inventory productivity, and risk management
- Advanced knowledge of channel segmentation, distribution strategy, strategic account planning, and brand-building in a multi-channel environment
- Advanced analytical capability and fluency with sales planning, forecasting, reporting, and data tools
- Proven success building high-performing organizations and leading through managers
- Ability to lead through influence across Product, Merchandising, Marketing, Planning, Finance, Operations, and Digital
- Track record of sponsoring transformation and improving commercial processes and operating models
- Global business acumen and cross-cultural agility
- Advanced verbal, written, and presentation skills
- Sound judgment, resilience, and adaptability in ambiguity and competing priorities
- Significant travel availability
- MVR required
Benefits
Comp & perks- Equal opportunity employer
- Inclusive and diverse community
- Mission-driven company focused on responsible outdoor recreation and conservation
