CNC Tooling Sales and Application Engineer

Kennametal

. Drive metal-cutting tool sales growth with new and established direct, indirect, and machine-tool customers .

Posted 11/10/2026full-timeAnn Arbor • Michigan • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in technical sales and customer relationship management within the CNC machining industry, focusing on driving sales growth through tailored tooling solutions and strategic territory planning. Proficient in analyzing customer needs and delivering effective presentations and product demonstrations.

Highest-signal resume keywords

CNC Machining Industry ExperienceTechnical Sales ExperienceCustomer Relationship ManagementStrategic Sales PlanningProduct Knowledge and Troubleshooting

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Sales TechniquesObjection HandlingClosing StrategiesApplication TestingTechnical DirectionConsultative SalesProduct DemonstrationsForecasting ReportsTerritory PlanningCRM Management

Soft Skills

Excellent Communication SkillsCritical ThinkingCustomer-Focused Problem SolvingCollaborationPresentation Skills

Certifications & Qualifications

Technical DegreeDegree in BusinessDegree in ManufacturingDegree in Engineering

Industry Keywords

Metal-Cutting ToolsSales GrowthCustomer ProductivityApplication SolutionsMachine-Tool CustomersTradeshowsWorkshopsWebinarsField SalesContract Review

About the role

Key responsibilities & impact

Drive metal-cutting tool sales growth with new and established direct, indirect, and machine-tool customers
Manage customer relationships and provide technical direction and support
Increase customer productivity through tooling and application solutions
Generate, qualify, and manage sales leads, prospects, and new customer accounts
Manage the complete sales process, including prospecting, qualification, consultative sales meetings, product demonstrations, pricing, negotiations, and sourcing
Develop and execute strategic territory plans focused on revenue goals and new product sales
Answer customer pre-sales technical and commercial queries
Maintain customer and project records in CRM
Collaborate with Application Engineers, Channel Partner Representatives, Inside Sales, and other internal professionals
Conduct online and onsite product demonstrations, workshops, webinars, and territory events
Represent and promote Kennametal at tradeshows and conferences
Analyze complex application needs and provide recommendations through tooling and application testing
Prepare and present progress, status, and forecasting reports
Spend 80% or more of the week in the field at customer locations, with occasional overnight travel

Requirements

What you’ll need

Technical degree or degree in Business, Manufacturing and/or Engineering preferred
3+ years of related CNC machining industry experience
1–2 years of technical sales and/or application experience preferred
Proficiency in product knowledge, applications, and troubleshooting
Ability to tailor solutions to customer needs and industry trends
Competence in sales techniques, including objection handling and closing strategies
Ability to execute strategic sales plans and meet targets
Critical thinking, presentation, and administrative skills
Excellent communication skills for explaining complex technical concepts to technical and non-technical audiences
Customer-focused problem-solving approach
Ability to manage contract review and discuss project specifications
Ability to think tactically and strategically
Ability to collaborate effectively across departments
Must reside within the assigned territory

Benefits

Comp & perks

Company vehicle provided
Base salary plus performance-based bonus
Benefits starting day 1
Home office-based work arrangement