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Social Media Manager, Content Creator
KIRCHNER Kommunikation und Marketing GmbH. Develop editorial calendars and content roadmaps for Instagram, Pinterest, TikTok, and LinkedIn .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing social media content strategies across platforms like Instagram, TikTok, and LinkedIn, while ensuring high-quality standards and effective collaboration with cross-functional teams. Proficient in content creation, community management, and performance analysis to drive engagement and achieve marketing objectives.
Highest-signal resume keywords
Social Media ExperienceContent CreationAdobe Creative Cloud ProficiencyMeta Business/Ads Manager KnowledgeGraphic Design Talent
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content Roadmap DevelopmentVideo ProductionCopywritingA/B TestingPerformance AnalysisInfluencer ManagementKPI ReportingGraphic DesignPhotographyMotion Content Editing
Soft Skills
Collaborative ApproachStrong Prioritization SkillsResiliencePragmatic MindsetIndependent Working Style
Tools & Technologies
CanvaCapCutFigmaPlanning ToolsAnalytics Tools
Industry Keywords
Digital MediaMarketingCommunicationsAdvertisingSocial Listening
About the role
Key responsibilities & impact- Develop editorial calendars and content roadmaps for Instagram, Pinterest, TikTok, and LinkedIn
- Create short-form videos/Reels, Stories, posts, simple graphics, and copywriting/captions
- Moderate communities, maintain guidelines, conduct social listening, and manage first-response routines
- Set up and manage smaller paid social campaigns in Meta Business/Ads Manager, conduct A/B tests, and perform basic analyses
- Produce content in-house and coordinate external film, photography, and translation partners
- Ensure quality and manage approvals, including image, music, and usage rights
- Source, brief, review, and measure the performance of influencers/creators
- Prepare monthly reports featuring KPIs such as reach, engagement rate, and clicks/leads, and derive learnings and action items
- Work closely with Design, Performance Marketing, and Consulting teams
- Visualize concepts for clients
Requirements
What you’ll need- Degree or vocational training in digital media, marketing, communications, or a comparable level of practical experience
- 2+ years of social media experience at an agency or brand, with relevant work samples/portfolio
- Strong understanding of platforms, formats, and specifications (Instagram, TikTok, LinkedIn, and, if applicable, YouTube/Shorts)
- Proficiency with Adobe Creative Cloud, Canva, CapCut, Figma, and common planning/analytics tools
- Basic knowledge of Meta Business/Ads Manager, including campaign setup, audiences, and reporting
- Talent for graphic design, photography, motion content, and editing
- Strong trend awareness and a creator mindset
- High quality standards, with an independent, fast-paced, and structured working style
- Collaborative, pragmatic, and hands-on approach
- Resilience during peak project periods, strong prioritization skills, and willingness to take on responsibility and client-facing work
- Strong affinity for the advertising and communications industry
Benefits
Comp & perks- An experienced and open-minded team with plenty of creative freedom
- Exciting development opportunities and projects with a high degree of ownership
- Remote work by arrangement
- Flexible working hours and flexitime model
- Work-life balance: Overtime is avoided wherever possible; additional work is compensated with time off or paid, as agreed
- 30 days of annual leave (full-time)
- Performance-based compensation and annual feedback/salary review
- Training budget and dedicated time for professional development
- Modern hardware and software, including a laptop and camera/photography equipment as needed
- Mobility allowance/public transport pass (or reimbursement of travel expenses)
- Creative working environment, regular team events, and room to develop your own formats
- Flat hierarchies, open feedback culture, and clear processes for content approvals and usage rights
- Permanent employment contract