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Web Developer – Marketing Technology Specialist
knowmad mood. Take technical ownership of the agency-built website after launch .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in WordPress development, including custom themes, plugins, and performance optimization. Proficient in technical SEO, analytics integration, and ensuring website accessibility and security standards.
Highest-signal resume keywords
WordPress DevelopmentHTML5, CSS3, JavaScriptTechnical SEOGoogle Analytics 4HubSpot Integration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
WordPress DevelopmentHTML5CSS3JavaScriptPHPTechnical SEOPerformance OptimizationCross-Browser TestingResponsive DesignVersion Control
Soft Skills
CollaborationProblem-SolvingCommunication
Tools & Technologies
Google Tag ManagerHubSpotSalesforceFigmaPantheon
Certifications & Qualifications
Bachelor's Degree in Computer ScienceWeb DevelopmentInformation Technology
Industry Keywords
Website PerformanceAccessibility StandardsGDPR ComplianceMarketing OperationsDemand Generation
Tech Stack
Tools & technologiesJavaScriptPHPWordPress
About the role
Key responsibilities & impact- Take technical ownership of the agency-built website after launch
- Maintain website performance, security, accessibility, reliability and scalability
- Manage WordPress core, themes, plugins, hosting configurations, backups, security patches and technical updates
- Monitor site availability, performance and Core Web Vitals; diagnose and resolve defects, broken functionality and integration issues
- Manage development, staging and production environments, testing, releases and rollbacks
- Maintain technical documentation, access controls, configuration records and website governance standards
- Build and publish responsive landing pages, campaign pages, product and solution pages, forms, microsites and reusable content components
- Develop and enhance WordPress themes, templates and custom functionality
- Convert approved designs and Figma files into responsive and accessible web experiences
- Extend the website with new sections, user journeys, capabilities and integrations
- Integrate WordPress with HubSpot, Salesforce, analytics and other marketing platforms
- Build and maintain HubSpot forms, landing-page functionality, tracking and campaign website components
- Troubleshoot APIs, scripts, tags, plugins and third-party integrations with Marketing Operations and IT
- Implement technical SEO, metadata frameworks, structured URLs, XML sitemaps, redirects, schema and indexation controls
- Maintain Google Analytics 4, Google Tag Manager and conversion tracking
- Improve site speed, usability, accessibility and conversion performance using data, testing and feedback
- Support GDPR, cookie consent, privacy, security and WCAG accessibility requirements
- Lead technical handover from the website agency and collaborate on major enhancements
- Translate marketing and business requirements into technical solutions, estimates and delivery plans
Requirements
What you’ll need- Bachelor's degree in Computer Science, Web Development, Information Technology or a related field, or equivalent practical experience
- 5+ years of experience developing and maintaining business-critical WordPress websites
- Strong front-end development skills in HTML5, CSS3 and JavaScript
- Practical PHP and WordPress development experience
- Experience building custom themes, page templates, reusable components and responsive landing pages
- Experience managing plugins, hosting environments, staging, deployment, version control and website security
- Experience with technical SEO, performance optimization, cross-browser testing and accessibility standards
- Preferred: hands-on experience with HubSpot Content Hub/CMS, forms, landing pages, templates, modules or HubL
- Preferred: experience integrating WordPress with HubSpot and Salesforce
- Preferred: experience with Google Analytics 4, Google Tag Manager and consent management platforms
- Preferred: familiarity with Pantheon or comparable managed WordPress hosting, Advanced Custom Fields, and common security, SEO and performance plugins
- Preferred: previous experience in a Marketing, Demand Generation or Marketing Operations function
Benefits
Comp & perks- Equal opportunities and respect for diversity
- Non-discrimination throughout recruitment and selection processes