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Web Developer – Marketing Technology Specialist
knowmad mood. Take technical ownership of the agency-built website after launch .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in WordPress development and management, including technical SEO, performance optimization, and integration with marketing platforms like HubSpot and Salesforce. Proficient in front-end technologies such as HTML5, CSS3, and JavaScript, with a strong focus on accessibility and user experience.
Highest-signal resume keywords
WordPress DevelopmentTechnical SEOHTML5, CSS3, JavaScriptHubSpot IntegrationPerformance Optimization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
WordPress DevelopmentHTML5CSS3JavaScriptPHPTechnical SEOPerformance OptimizationCross-Browser TestingResponsive DesignCustom Theme Development
Tools & Technologies
HubSpotGoogle Analytics 4Google Tag ManagerFigmaPantheon
Industry Keywords
Website PerformanceAccessibility StandardsGDPR ComplianceMarketing OperationsDemand Generation
Tech Stack
Tools & technologiesJavaScriptPHPWordPress
About the role
Key responsibilities & impact- Take technical ownership of the agency-built website after launch
- Maintain website performance, security, accessibility and scalability
- Manage WordPress core, themes, plugins, hosting configurations, backups, security patches and technical updates
- Monitor availability, performance and Core Web Vitals; diagnose and resolve defects and integration issues
- Manage development, staging and production environments, testing, releases and rollbacks
- Maintain technical documentation, access controls, configuration records and governance standards
- Build and publish responsive landing pages, campaign pages, product and solution pages, forms, microsites and reusable content components
- Develop and enhance WordPress themes, templates and custom functionality
- Convert approved designs and Figma files into accurate, responsive and accessible web experiences
- Extend the website with new sections, user journeys, capabilities and integrations
- Test functionality across devices and browsers and ensure quality, security and performance standards
- Integrate WordPress with HubSpot, Salesforce, analytics and other marketing platforms
- Build and maintain HubSpot forms, landing-page functionality, tracking and campaign website components
- Troubleshoot APIs, scripts, tags, plugins and third-party integrations with Marketing Operations and IT
- Implement technical SEO, maintain Google Analytics 4 and Google Tag Manager, and improve speed, usability, accessibility and conversion performance
- Support GDPR, cookie consent, privacy, security and WCAG accessibility requirements
- Lead technical handover from the website agency and translate marketing and business requirements into technical solutions, estimates and delivery plans
Requirements
What you’ll need- Bachelor's degree in Computer Science, Web Development, Information Technology or a related field, or equivalent practical experience
- 5+ years of experience developing and maintaining business-critical WordPress websites
- Strong front-end development skills in HTML5, CSS3 and JavaScript
- Practical PHP and WordPress development experience
- Experience building custom themes, page templates, reusable components and responsive landing pages
- Experience managing plugins, hosting environments, staging, deployment, version control and website security
- Experience with technical SEO, performance optimization, cross-browser testing and accessibility standards
- Hands-on experience with HubSpot Content Hub/CMS, forms, landing pages, templates, modules or HubL preferred
- Experience integrating WordPress with HubSpot and Salesforce preferred
- Experience with Google Analytics 4, Google Tag Manager and consent management platforms preferred
- Familiarity with Pantheon or comparable managed WordPress hosting, Advanced Custom Fields, and common security, SEO and performance plugins preferred
- Previous experience working within a Marketing, Demand Generation or Marketing Operations function preferred
Benefits
Comp & perks- Equal opportunities and respect for diversity
- Equality Plan and non-discrimination throughout recruitment and selection processes