Senior CRO, Affiliate Marketing

Launch Potato

. Execute high-impact landing page and funnel tests across high-traffic campaigns .

Posted 10/21/2026full-timeRemote • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in executing high-impact landing page tests and optimizations, with a strong focus on conversion drivers and performance marketing strategies. Proficient in collaborating cross-functionally to enhance user experiences and drive revenue through data-driven decision-making.

Highest-signal resume keywords

A/B TestingConversion Rate Optimization (CRO)Google AnalyticsPerformance MarketingUI/UX Optimization

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Landing Page OptimizationRevenue-Driving OptimizationsTest ImplementationKPI TrackingCopy UpdatingLayout ModificationPerformance AnalysisTesting ToolsQA TestingUser Journey Optimization

Soft Skills

Strong Follow-ThroughTask OwnershipClear CommunicationCreative MindsetCollaboration

Tools & Technologies

Google AnalyticsLookerCMSTesting Tools

Industry Keywords

Direct Response MechanicsHigh-Volume TestingFinancial ServicesHome ServicesInsurance

About the role

Key responsibilities & impact

Execute high-impact landing page and funnel tests across high-traffic campaigns
Build, launch, monitor, and report on revenue-driving optimizations
Perform continuous optimizations across device types and user journeys, including copy, UI/UX, and advertiser order
Ensure tests and optimizations are implemented error-free, follow specifications, and are tracked accurately
Summarize and document test results to inform future optimizations
Partner with optimization leads to move quickly on ideas, reduce bottlenecks, and become the subject matter expert on assigned offer verticals
Work cross-functionally to gather inputs, finalize creative, and prepare launches
Create and monitor reports tracking multiple internal and external KPIs
Catch bugs and tracking issues before they go live
Share learnings to improve broader team execution

Requirements

What you’ll need

Strong follow-through and task ownership; thrives on getting things done
Understanding of direct response mechanics and high-volume testing environments, preferably in financial services, home services, insurance, or similar lead-form categories
Experience running A/B tests, QA'ing launches, and reporting on test outcomes
Comfortable updating copy, layout, and page flows within testing tools or CMS
Solid understanding of conversion drivers
Working knowledge of analytics platforms such as Google Analytics, Looker, or similar
Ability to balance internal and external pressure to drive competing KPIs
Experience optimizing lead form pages end-to-end through UI/UX savvy
Clear communication and ability to work across Copy, Design, and Media teams
Creative mindset and ability to identify UX friction and suggest behavior-based improvements
5+ years in a performance marketing or CRO execution role
Experience launching tests, owning strategy, QA, and implementation, and collaborating with strategic leads

Benefits

Comp & perks

Base salary, profit-sharing bonus, and competitive benefits
Remote-first work arrangement
Diverse and inclusive team and culture