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Lawo

Director, Strategic Accounts

Lawo

. Own and grow a portfolio of existing enterprise and tier-one broadcast accounts across North America as the primary commercial and relationship lead .

Posted 9/24/2026full-timeRemote • United StatesLeadWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in managing and expanding enterprise accounts within the broadcast and media technology sectors, with a strong focus on strategic sales execution and relationship building. Proficient in navigating complex sales cycles and collaborating with diverse stakeholders to drive revenue growth and customer satisfaction.

Highest-signal resume keywords
10+ Years Sales ExperienceEnterprise Account ManagementBroadcast Infrastructure KnowledgeConsultative Sales Cycle LeadershipStrong Executive Presence

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Sales Strategy DevelopmentRevenue ForecastingComplex Solution SellingIP-Based WorkflowsCloud WorkflowsData-Driven Pipeline ManagementNegotiation SkillsPresentation SkillsStakeholder MappingValue Positioning
Soft Skills
Excellent CommunicationCollaborationSelf-MotivationInfluencing SkillsComfort with C-Level Engagement
Tools & Technologies
CRM SoftwareForecasting ToolsData Management Systems
Industry Keywords
BroadcastMedia TechnologyLive ProductionSMPTE ST 2110NMOSCloud-Based Media WorkflowsAudio WorkflowsVideo WorkflowsControl WorkflowsRemote Production

Tech Stack

Tools & technologies
Cloud

About the role

Key responsibilities & impact
  • Own and grow a portfolio of existing enterprise and tier-one broadcast accounts across North America as the primary commercial and relationship lead
  • Develop and execute multi-year account strategies aligned with customer business objectives and LAWO’s product and solution roadmap
  • Build and maintain relationships with executive, engineering, and operational stakeholders
  • Drive revenue growth through solution expansion, upgrades, and cross-selling across audio, video, control, and IP-based workflows
  • Identify new use cases and emerging requirements related to IP migration, cloud workflows, virtualization, and remote production
  • Accurately forecast revenue and manage complex, consultative sales cycles
  • Identify, qualify, and develop new strategic enterprise accounts with long-term growth potential for LAWO
  • Execute new-account entry strategies, including stakeholder mapping, value positioning, and proof-of-concept alignment
  • Collaborate with marketing, product management, solution architects, channel partners, and system integrators to maximize account penetration and influence
  • Act as the voice of the customer internally, providing feedback on market needs, competitive positioning, pricing strategy, contract negotiation, and large-scale deal structuring

Requirements

What you’ll need
  • 10+ years of sales experience in broadcast, media technology, or live production
  • Proven record of managing and expanding large enterprise or strategic accounts
  • Proven track record of consistently exceeding sales targets in complex, enterprise-level sales environments
  • Strategic mindset combined with hands-on execution and accountability for results
  • Experience selling premium or mission-critical broadcast solutions to major broadcasters, sports networks, media organizations, or live event producers
  • Deep understanding of broadcast infrastructure, including IP-based and software-defined production workflows, across audio, video, control, and cloud-enabled environments
  • Demonstrated success leading long, consultative sales cycles involving complex solutions and multiple technical and business stakeholders
  • Strong executive presence with the ability to influence senior decision-makers while engaging credibly with engineering and operations teams
  • Excellent communication, negotiation, and presentation skills
  • Comfort engaging both C-level and technical stakeholders
  • Comfortable operating within a matrixed, global organization and collaborating across regions and functions
  • Knowledge of industry standards such as SMPTE ST 2110, NMOS, and cloud-based media workflows preferred
  • Skilled in CRM usage, forecasting, and data-driven pipeline and opportunity management
  • Collaborative, self-motivated, and effective working independently in a remote, global environment
  • Willingness to travel as required to support strategic accounts and business development efforts

Benefits

Comp & perks
  • Competitive salary and attractive annual bonus
  • 4 weeks vacation, plus 12 holidays
  • Employer-sponsored Health Reimbursement Account
  • Short & Long Term Disability Insurance
  • 401K with Company Match
  • Personal growth within an international environment