Product Marketing Manager

Leap Tools

. Design and execute a go-to-market strategy for the furniture segment to drive revenue and market traction .

Posted 11/11/2026full-timeRemote • CanadaMid-LevelSenior💰 CA$80,000 - CA$100,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in executing go-to-market strategies for the furniture segment, leveraging strong product marketing skills to drive revenue growth and market adoption. Capable of building industry relationships and translating competitive insights into actionable tactics.

Highest-signal resume keywords

Product MarketingB2B SaaS GTM ExecutionMarket Adoption AnalysisCross-Functional CollaborationStorytelling Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Go-To-Market StrategyProduct Launch OrchestrationKPI Tracking and AnalysisTailored Messaging DevelopmentCompetitor Analysis

Soft Skills

Exceptional StorytellingNetworking AbilityGeneralist MindsetAdaptability

Industry Keywords

FurnitureHome DecorFlooringReal EstateSales Enablement

About the role

Key responsibilities & impact

Design and execute a go-to-market strategy for the furniture segment to drive revenue and market traction
Lead end-to-end product launch orchestration and provide sales with a clear path to closing deals
Monitor competitors and industry shifts, including tariffs and trade news, to identify actionable tactics
Build industry relationships and conduct customer interviews to increase brand visibility and press coverage
Bridge marketing and sales activities to drive business results
Develop tailored messaging for major accounts and equip sales with strategic talk tracks and tools
Partner with Product teams to align the roadmap with furniture-segment needs
Set priorities and execute high-priority go-to-market activities through cross-functional collaboration
Track and analyze KPIs related to market adoption and revenue growth, iterating strategies accordingly

Requirements

What you’ll need

3+ years in Product Marketing
Proven track record in B2B SaaS GTM execution
Ability to build contacts and network to gain industry visibility
Ability to translate competitor successes into tactical wins
Exceptional storytelling skills and ability to articulate complex product value
Generalist mindset and ability to adapt responsibilities
Experience in furniture, home decor, flooring, or real estate is a significant advantage (preferred)

Benefits

Comp & perks

Remote-first work arrangement
Work anywhere in the world for up to 3 months
Parental leave program
Work-from-home stipend
Birthday and company birthday as days off