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Senior CRM Specialist – Adobe Experience Cloud
Level Agency. Own end-to-end build, QA, and deployment of email campaigns in Adobe Campaign and/or Adobe Journey Optimizer .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing end-to-end CRM processes, including campaign builds, audience targeting, and compliance within Adobe Campaign and Adobe Journey Optimizer. Proficient in lifecycle marketing strategies and capable of leveraging AI tools for performance improvements.
Highest-signal resume keywords
Adobe CampaignAdobe Journey OptimizerLifecycle MarketingHTML/CSSAI Tools
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CRM ConfigurationAudience TargetingDynamic ContentEmail Compliance RegulationsData Quality ManagementSegmentationSQLJavaScriptCampaign AuditingJourney Mapping
Soft Skills
Clear CommunicationSound JudgmentProblem Solving
Tools & Technologies
Salesforce Marketing CloudMicrosoft Dynamics 365KlaviyoBrazeAdobe Experience Platform
Industry Keywords
B2C Subscription CRMPerformance MarketingMartechEmail CampaignsClient-Facing Experience
Tech Stack
Tools & technologiesCloudJavaScriptSQL
About the role
Key responsibilities & impact- Own end-to-end build, QA, and deployment of email campaigns in Adobe Campaign and/or Adobe Journey Optimizer
- Translate briefs and journey maps into working CRM builds
- Configure audience targeting, personalization, and dynamic content
- Manage send calendars, scheduling, dependencies, readiness checks, rendering, links, suppressions, and compliance
- Configure and maintain multi-step, multi-channel journeys across email, SMS, and push
- QA journey logic, timing, and audience entry/exit conditions
- Audit and repair existing campaigns, journeys, workflows, and data schemas without disrupting live sends
- Recommend improvements to journey logic, segmentation, and program performance
- Propose solutions for structural and data-quality issues requiring architecture decisions
- Communicate risks, expectations, and technical trade-offs to internal teams and client stakeholders
- Document builds and fixes for reliable handoffs
- Continuously experiment with AI tools and share prompts, process improvements, and use cases
- Work within Level's Martech & Analytics team to support clients of an AI-powered performance marketing agency
Requirements
What you’ll need- Hands-on production experience in Adobe Campaign (Classic or Standard) and/or Adobe Journey Optimizer / Adobe Experience Platform
- Track record of owning CRM work end to end with minimal oversight
- Ability to diagnose and repair existing CRM instance configurations
- Strong lifecycle marketing understanding
- Sound judgment on independent decisions and escalation
- Clear written and verbal communication
- Working knowledge of HTML/CSS for email template troubleshooting and customization
- Working knowledge of email/SMS compliance regulations
- Bachelor's degree in Marketing, Information Systems, Computer Science, Business, or related field, or 4 additional years of equivalent professional experience
- 5 to 8 years of hands-on CRM and lifecycle marketing experience, including significant production work in Adobe Experience Cloud email and journey platforms
- Preferred: Salesforce Marketing Cloud, Microsoft Dynamics 365, Klaviyo, Braze, Adobe Experience Platform segments/schemas/audience activation, SQL, JavaScript, telecom or B2C subscription CRM, agency-side or client-facing experience
- Expected proficiency and active use of AI tools such as ChatGPT, Midjourney, Claude, and Perplexity
- Must be a resident of the United States or Canada
- Employer is unable to sponsor visas
Benefits
Comp & perks- Fully remote across the U.S. & Canada
- Monthly WFH stipend
- Summer Fridays
- Unlimited PTO (U.S.)
- Competitive vacation (Canada)
- Parental/family leave options
- Comprehensive health benefits
- Mental health support
- Company-paid disability coverage
- Company-paid life coverage
- Employer retirement contributions: 401(k) in the U.S. and RRSP match in Canada
- Quarterly performance reviews
- Career advancement opportunities
- Occasional travel for company events and team working sessions