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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates strong writing and editing skills with the ability to adapt voice and tone for various brands and audiences. Proficient in managing multiple projects while ensuring compliance with brand standards and quality control.
Highest-signal resume keywords
Copywriting ExperienceBrand Voice AdaptationAttention to DetailProject ManagementAI Tool Utilization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CopywritingEditingContent CreationMessaging FrameworksVersion Control
Soft Skills
Organizational SkillsReceptiveness to FeedbackClarity in Communication
Tools & Technologies
AI Tools
Certifications & Qualifications
Bachelor’s Degree in MarketingBachelor’s Degree in CommunicationsBachelor’s Degree in EnglishBachelor’s Degree in Journalism
Industry Keywords
Higher Education MarketingPerformance-Driven ContentDigital MarketingPrint MarketingCampaign Assets
About the role
Key responsibilities & impact- Produce copy across digital and print channels, including ads, emails, landing pages, websites, and campaign assets, under the guidance of senior team members.
- Write for multiple agency clients, adapting voice, tone, and messaging to align with established brand guidelines and target audiences.
- Apply provided messaging frameworks, brand voice standards, and creative direction consistently across assignments.
- Manage assigned tasks and deliverables according to established timelines, workflows, and project priorities.
- Revise and refine copy based on feedback from creative leadership, stakeholders, and performance insights.
- Ensure copy meets quality, accuracy, compliance, and brand standards prior to delivery.
- Maintain version control and supporting documentation for assigned projects and revisions.
- Support creative testing efforts by drafting copy variants and alternative messaging approaches.
- Use AI tools responsibly to support ideation, drafting, and versioning while maintaining quality and editorial standards.
Requirements
What you’ll need- Bachelor’s degree in Marketing, Communications, English, Journalism, or a related field, or equivalent professional experience.
- 1–2 years of professional writing or copywriting experience, including internships, agency roles, or in-house marketing positions.
- Strong foundational writing and editing skills with attention to clarity, grammar, tone, and audience.
- Ability to adapt writing style across different brands, audiences, and marketing channels with guidance.
- Comfortable managing multiple assignments in a deadline-driven environment.
- Receptive to feedback and able to apply revisions efficiently and thoughtfully.
- Highly organized with strong attention to detail and follow-through.
- Interest in higher education marketing, storytelling, and performance-driven content.
- Willingness to learn and use AI tools as part of modern copywriting workflows.
