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Senior Social Media Strategist
Linda Werner & Associates, Inc. Own and execute organic social media strategy across Instagram, Facebook, Threads, YouTube, TikTok, X, LinkedIn, and Reddit .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in organic social media strategy, content creation, and community management across multiple platforms. Proven ability to drive audience growth and engagement through innovative content and analytics-driven insights.
Highest-signal resume keywords
Organic Social Media StrategyContent CreationCommunity ManagementAnalytics ToolsVideo Content Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content CalendarsCopywritingStorytellingPerformance MeasurementAudience EngagementTrend IdentificationCreative DevelopmentSocial Media PublishingAI Powered ToolsInfluencer Management
Soft Skills
Strong WritingAnalytical SkillsIndependent ExecutionCreative ThinkingCollaboration
Tools & Technologies
Social Media Analytics ToolsCommunity Management ToolsContent Creation ToolsPublishing ToolsListening Tools
Industry Keywords
Brand AwarenessUser Generated ContentEngagement MetricsAudience GrowthPlatform Native Content
About the role
Key responsibilities & impact- Own and execute organic social media strategy across Instagram, Facebook, Threads, YouTube, TikTok, X, LinkedIn, and Reddit
- Develop and manage content calendars for engagement, product launches, and marketing initiatives
- Create platform native content, including short form video, interactive content, and emerging social formats
- Identify trends and cultural moments for timely content
- Lead content ideation, storytelling, copywriting, and creative development
- Develop strategies to increase organic followers, reach, engagement, and brand awareness
- Build audience relationships through community engagement
- Establish community management practices, response protocols, and brand voice guidelines
- Monitor audience sentiment and translate insights into content improvements
- Manage creator and influencer initiatives, including sourcing, briefing, execution, and performance measurement
- Build scalable creator management processes, databases, templates, and brand safety guidelines
- Partner with agencies and content creators on user generated content
- Evaluate and enhance social media publishing, listening, community management, creator management, and analytics tools
- Incorporate AI powered tools and automation into content creation, engagement, and reporting
- Monitor performance metrics and create reports on engagement, reach, audience growth, and content effectiveness
- Collaborate with brand, creative, product marketing, communications, and paid media teams
- Partner with agency and platform partners on content and campaigns
- Develop creative concepts and storytelling opportunities for product launches and brand initiatives
Requirements
What you’ll need- 5 to 8 years of hands on experience in organic social media strategy, content creation, publishing, and community management
- Proven success driving measurable organic audience growth, engagement, and brand awareness
- Strong experience across Instagram, Facebook, Threads, YouTube, TikTok, X, LinkedIn, and Reddit
- Demonstrated ability to create engaging video focused and platform native social content
- Experience managing creator and influencer programs from development through execution and measurement
- Hands on experience with social publishing, listening, community management, creator management, and analytics tools
- Experience using AI powered tools to improve social media workflows, content production, or performance measurement
- Strong writing, storytelling, and creative development capabilities
- Ability to independently execute social media strategies in a fast paced environment
- Strong analytical skills with experience translating performance data into actionable recommendations
- English (Required)
- Candidates are encouraged to provide a resume and portfolio showcasing organic social growth, successful campaigns, video content, and creator or influencer programs
- Must address whether they require sponsorship to work in the US
Benefits
Comp & perks- Dental insurance
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Retirement plan
- Vision insurance
- 8 hour shift
- Monday to Friday