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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Expertise in leading market research initiatives within the pharmaceutical industry, with a focus on rare diseases and the ability to translate complex insights into actionable business strategies. Proficient in both qualitative and quantitative research methodologies, with strong communication and relationship-building skills.
Highest-signal resume keywords
Market Research LeadershipRare Disease ExperienceQualitative And Quantitative Research TechniquesBehavioral Economics ApplicationCustomer Insights And Analytics
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market ResearchCompetitive IntelligenceMultivariate Analytical TechniquesBehavioral Science TechniquesData AnalysisResearch MethodologiesLaunch PlanningBusiness Strategy DevelopmentForecastingSecondary Data Sources
Soft Skills
Strong Communication SkillsRelationship DevelopmentTeam CollaborationInfluencing OthersConsensus Building
Tools & Technologies
Microsoft WordMicrosoft ExcelMicrosoft PowerPoint
Certifications & Qualifications
Accredited Bachelor's Degree
Industry Keywords
Pharmaceutical IndustryBiotech IndustryCustomer Engagement StrategiesHealthcare ProfessionalsPatient ServicesMarket AccessCompetitive DynamicsTreatment PathwaysReferral PatternsUnmet Needs
About the role
Key responsibilities & impact- Lead the market research function and serve as the dedicated insights partner for U.S. Neuro-rare teams
- Shape and lead the research agenda for the Lundbeck portfolio
- Inform brand strategy, launch planning, and business decisions
- Build understanding of healthcare professionals, caregivers, patients, and payers and translate needs and behaviors into business recommendations
- Own all aspects of market research and Competitive Intelligence
- Define priority business questions and research plans aligned with business objectives
- Challenge assumptions, identify knowledge gaps, and balance immediate needs with foundational research
- Develop understanding of rare epilepsy and MSA landscapes, treatment pathways, referral patterns, unmet needs, and competitive dynamics
- Analyze treatment decisions, patient and caregiver experiences, information-seeking, advocacy, and treatment access factors
- Partner with forecasting, analytics, Marketing, ACE, Medical Affairs, Advocacy, Patient Services, and Market Access
- Define launch-progress measures and provide actionable recommendations
- Lead, manage, and develop the Market Research team
- Drive continuous improvement and share new research methodologies
- Oversee rigorous qualitative and quantitative research and innovative Competitive Intelligence methodologies
- Manage research partners, including RFP solicitation, relationships, and budgets
- Adhere to research standards, privacy requirements, and compliance processes
Requirements
What you’ll need- Accredited Bachelor's degree
- 10+ years progressive experience in customer insights and analytics in the pharmaceutical / biotech industry or related consulting experience
- Rare disease experience
- Previous product launch and early pipeline experience
- Experience applying behavioral economics or behavioral science techniques to uncover decision drivers and inform positioning, messaging, and customer engagement strategies
- Significant working experience in qualitative and quantitative market research techniques, including multivariate analytical techniques
- Strong verbal, written, and presentation communication skills
- Demonstrated relationship development and ability to work independently and within a team
- Demonstrated ability to influence others and build consensus
- Knowledge of secondary data sources
- Proficiency in Microsoft Word, Excel, and PowerPoint
- Willingness/ability to travel up to 10–20% domestically
- If based remotely, additional travel to Boston, MA is required
- Strong preference for candidate to be based in Boston, MA
Benefits
Comp & perks- Eligibility for a 25% bonus target based on company and individual performance
- Eligibility to participate in the company’s long-term incentive plan
- Flexible paid time off (PTO)
- Medical, Dental and Vision health benefits
- Company match 401k
- Reasonable accommodations during the employment application process
- Equal employment opportunity workplace