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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in visual design and brand identity, with a strong focus on creating impactful presentations and marketing materials for B2B SaaS environments. Proficient in translating complex concepts into clear visual narratives while maintaining a cohesive design system.
Highest-signal resume keywords
Visual Design ExpertiseFigma ProficiencyAdobe Creative Suite ProficiencyPresentation Design ExperienceB2B Brand Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Visual DesignBrand DesignPresentation DesignLayoutTypographyColor SystemsVisual HierarchyMotion DesignInteraction DesignStorytelling
Soft Skills
CollaborationConsultative ApproachAbility to Handle AmbiguityCommunication with Senior StakeholdersIterative Testing
Tools & Technologies
FigmaAdobe Creative SuitePowerPointGoogle SlidesAfter Effects
Industry Keywords
B2BSaaSGlobal BrandsAIData Products
About the role
Key responsibilities & impact- Design high-impact pitch decks, investor decks, and executive presentations
- Translate complex supply chain and AI concepts into clear visual stories
- Partner with leadership to refine presentation structure, flow, and messaging
- Apply a consultative design approach beyond execution
- Own visual design for LinkedIn, website assets, campaigns, and product marketing
- Create high-signal creatives aligned with a premium B2B brand
- Collaborate with content and growth teams to iterate quickly and test what works
- Evolve and enforce Lyric’s visual identity and design system
- Ensure consistency across all external touchpoints
- Help shape a clean, modern, global SaaS aesthetic
- Collaborate with US marketing leadership, founders, product, and sales teams
- Operate in a fast-paced environment with tight feedback loops
- Balance speed, quality, and business context
Requirements
What you’ll need- 6-10 years of experience in visual design, brand design, or marketing design
- Strong portfolio across presentation design, social media creatives, and brand systems/visual identity
- Expert proficiency in Figma
- Expert proficiency in Adobe Creative Suite; After Effects optional
- High-level proficiency with PowerPoint and Google Slides
- Ability to simplify complex ideas visually
- Strong sense of layout, typography, color systems, and visual hierarchy
- Ability to work across minimal, clean SaaS design and high-impact storytelling visuals
- Comfortable working with senior stakeholders
- Ability to handle ambiguity and shape direction
- Experience with global SaaS or B2B brands is advantageous
- Exposure to AI, data, or enterprise products is advantageous
- Ability to bring motion, interaction, or storytelling layers is advantageous