Marketing Analyst III – Adria Brand

M. Dias Branco

. Manage the Adria brand and the pasta category.

Posted 9/22/2026full-timeSão Paulo • BrazilJuniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in brand and category management, utilizing market intelligence tools like Nielsen to drive insights and recommendations. Proficient in analyzing market performance and collaborating with cross-functional teams to execute brand initiatives effectively.

Highest-signal resume keywords

Brand ManagementCategory ManagementMarket AnalysisNielsen KnowledgeMicrosoft Excel Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Brand ManagementCategory ManagementMarket AnalysisData AnalysisKPI MonitoringProject ManagementConsumer InsightsBudget ManagementMarketing StrategySell-In and Sell-Out Analysis

Soft Skills

CollaborationCommunicationAutonomyAnalytical ThinkingProblem Solving

Tools & Technologies

NielsenScanntechBusiness Intelligence (BI)Microsoft OfficeExcelPowerPoint

Certifications & Qualifications

Bachelor’s Degree in MarketingPostgraduate Qualification in Related Field

Industry Keywords

Consumer GoodsMarket IntelligenceBrand DevelopmentPasta CategoryMarketing Planning

About the role

Key responsibilities & impact

Manage the Adria brand and the pasta category.
Transform market, consumer, and competitor data into analyses, insights, and recommendations to support business decisions.
Analyze the market, category, and competition using Nielsen, Scanntech, BI, and other sources, identifying opportunities and risks.
Monitor pasta category performance through sell-in and sell-out analyses.
Recommend strategies and action plans for category and brand development.
Support Adria brand management by monitoring KPIs, communications, campaigns, and budget.
Prepare briefs and collaborate with agencies and partner teams to execute brand initiatives.
Participate in annual marketing planning, contributing analyses, learnings, and recommendations.
Lead projects and analyses autonomously, proposing approaches and recommendations for the business.
Monitor approval processes for packaging and communication materials.
Support innovation project management for the pasta category in collaboration with related teams.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Advertising, Business Administration, Economics, or a related field.
Postgraduate qualification in a related field.
Experience in brand and category management.
Knowledge of Nielsen and market intelligence tools.
Advanced proficiency in Microsoft Office, especially Excel and PowerPoint.
At least 6 months of experience in the field or related areas.
Experience in marketing within the consumer goods industry is a plus.

Benefits

Comp & perks

Health insurance, with the option to add dependents under special terms.
Affordable dental insurance, with the option to add dependents under special terms.
Wellhub (formerly Gympass), providing access to gyms, personal trainers, and health apps.
Chronic disease support program.
Psychological support.
Birthday leave.
Hybrid work: work from home up to two days per week.
Flexible hours: start time between 7:00 a.m. and 9:00 a.m.
Extended paternity leave: 20 days.
Hybrid work arrangement after maternity leave.
Guidance program for expectant parents and the baby’s first year of life.
Life insurance for you and your dependents.
Corporate University with ongoing training programs.
Unpaid leave of up to 12 months for learning and development.
Profit-sharing and results bonus (PLR).
Private pension plan with company matching, tax incentives, and options for withdrawal or future income.
Basic food allowance provided through an electronic card.
On-site cafeteria or meal voucher, depending on the location and area of work.
Transportation voucher or company shuttle, depending on the location and area of work.
Exclusive discounts for you and your family on products and services from partner companies.