Web Designer – Landing Pages, Institutional Websites

Machado & Pereira Advogados

. Create campaign-, offer-, and event-specific landing pages, always using a mobile-first approach .

Posted 10/27/2026contractRemote • BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in creating and optimizing landing pages with a mobile-first approach, utilizing tools like GoHighLevel and Figma. Proficient in managing technical SEO, conversion tracking, and ensuring compliance with legal advertising regulations.

Highest-signal resume keywords

GoHighLevel ProficiencyMobile-First UI/UX ExperienceTechnical SEO ManagementConversion Rate Optimization (CRO)Legal Sector Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Landing Page CreationA/B TestingConversion-Focused CopywritingData AnalysisTracking ImplementationPerformance ManagementVisual Identity MaintenanceDocumenting Published PagesUTM KnowledgePixels and GA4 Knowledge

Soft Skills

Results-Driven MindsetStrong Organizational SkillsAutonomy in Project Management

Tools & Technologies

GoHighLevelFigmaWordPressGA4AI Studio

Industry Keywords

Legal Advertising RegulationsOAB Provision 205/2021Regulated Services

Tech Stack

Tools & technologies

WordPress

About the role

Key responsibilities & impact

Create campaign-, offer-, and event-specific landing pages, always using a mobile-first approach
Build, redesign, and maintain the institutional websites for M&P, PSM, and GRM
Conduct A/B tests and make continuous adjustments based on conversion data (CRO)
Integrate pages with GoHighLevel, ensuring the correct pipeline and accurate completion of lead-source fields
Implement and maintain tracking, including pixels, GA4, standardized UTMs, and conversion events
Manage page performance and technical SEO
Ensure compliance with cookies/LGPD and legal advertising regulations
Follow each brand’s visual identity and maintain a component library
Document every published page

Requirements

What you’ll need

Portfolio featuring five or more published landing pages, with the ability to explain their conversion results
Proficiency with the GoHighLevel page builder (or an equivalent tool, with willingness to migrate)
Experience with mobile-first UI/UX
Knowledge of pixels, GA4, UTMs, and conversion events
Basic knowledge of conversion-focused copywriting
Availability to support three brands with different visual identities
Results- and data-driven mindset, strong organizational skills, and the autonomy to manage deliverables from end to end
Experience in the legal sector or other regulated services
Knowledge of OAB Provision 205/2021
Experience with GoHighLevel AI Studio, WordPress, and technical SEO
Proficiency in Figma

Benefits

Comp & perks

Steady volume of projects across three brands
Flexibility to organize work around deliverables
Close collaboration with the sales team, with visibility into the real impact of pages on business results
An environment that embraces technology, artificial intelligence, and innovation
Work-from-home stipend