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MAI Group

Senior Performance Marketing Manager – SEA / PPC

MAI Group

. Independently manage and advise your own portfolio of clients, both digitally and in person .

Posted 10/8/2026full-timeAugsburg • GermanySeniorWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in managing client portfolios with a focus on strategy and performance results, utilizing platforms such as Google Ads, Microsoft Advertising, and Meta Ads. Proficient in optimizing cross-platform accounts and implementing advanced tracking setups while providing training and support to clients.

Highest-signal resume keywords
Google Ads ManagementMicrosoft Advertising ExpertisePerformance Max KnowledgeSmart Bidding ExperienceFluent German (C2 Level)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
SEA/PPC ManagementCross-Platform Account OptimizationMarket AnalysisAccount AuditsPaid Media ConceptsFeed and PPC Tools KnowledgeGA4 KnowledgeConsent Mode UnderstandingServer-Side TrackingFirst-Party Data Knowledge
Soft Skills
Confident NegotiationPresentation SkillsIndependent Work EthicGoal-Oriented ApproachReliability
Tools & Technologies
Google Merchant CenterChannableChannelpilotMeta Advantage+LinkedIn AdsTikTokPinterestAI KitMS Office (Excel, PowerPoint, Word)Performance Max
Industry Keywords
Paid MediaDigital MarketingOnline Marketing StrategiesClient Account ManagementHybrid Work

About the role

Key responsibilities & impact
  • Independently manage and advise your own portfolio of clients, both digitally and in person
  • Take responsibility for strategy and performance results
  • Develop paid media concepts, market analyses, and account audits across Google Ads and Social Ads
  • Build and continuously optimize cross-platform accounts across the entire funnel
  • Work with Google Search, Performance Max, Demand Gen, and Shopping, as well as Meta Advantage+
  • Use additional platforms such as Microsoft Advertising, LinkedIn Ads, TikTok, or Pinterest, depending on the client
  • Strategically manage platform automation with Smart Bidding, Performance Max, and AI Max on Google, and Advantage+ on Meta
  • Support the design and ongoing development of tracking setups
  • Advise clients on Consent Mode, Enhanced Conversions, and the Meta Conversions API (CAPI)
  • Present planned initiatives and concepts to clients
  • Conduct in-house training sessions for clients
  • Provide subject-matter support to working students and trainees
  • Use the internal AI Kit for analysis, reporting, and creative iteration

Requirements

What you’ll need
  • Several years of professional experience in SEA/PPC, ideally around five years
  • Demonstrable success managing client accounts
  • Excellent knowledge of Google Ads and Microsoft Advertising
  • Knowledge of Performance Max, Demand Gen, and AI Max for Search
  • Experience with Smart Bidding and managing automated campaigns
  • Knowledge of common feed and PPC tools such as Google Merchant Center, Channable, or Channelpilot
  • Confident manner in negotiations and presentations
  • Independent, reliable, and goal-oriented approach to work
  • Ability to oversee and manage multiple accounts
  • Cross-channel mindset and understanding of holistic online marketing strategies
  • Excellent MS Office skills, particularly Excel, PowerPoint, and Word
  • Fluent German, both written and spoken (C2 level)
  • Experience in Paid Social, particularly Meta Ads including Advantage+, and LinkedIn Ads (a plus)
  • Experience with additional platforms such as TikTok or Pinterest (a plus)
  • Knowledge of GA4, Google Merchant Center, Consent Mode, server-side tracking, and first-party data (a plus)
  • Willingness to work hybrid and be present in the Augsburg office two days per week

Benefits

Comp & perks
  • Flexible working hours
  • Remote work
  • Workations
  • Individual professional development opportunities
  • Conferences
  • Company celebrations and team events
  • WorkLifePortal supporting mental and physical well-being
  • Company pension plan including an employer contribution
  • JobRad bicycle leasing program
  • Corporate Benefits
  • Free drinks, snacks, fruit, and muesli at the MAI offices