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Maker Lab

B2B Social Copywriter – 3-month Maternity Cover

Maker Lab

. Plan, refine and execute social content strategy for SEA and APAC markets .

Posted 10/6/2026contractSingapore • SingaporeSeniorLeadWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in social media strategy and management, with a strong focus on content development, stakeholder engagement, and performance analysis. Proven ability to influence and collaborate with diverse teams across the APAC region while ensuring brand integrity and local market relevance.

Highest-signal resume keywords
Social Media StrategyContent DevelopmentStakeholder EngagementProject ManagementSocial Media Publishing Tools

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Social Media StrategyContent DevelopmentCopywritingPerformance AuditsCampaign DevelopmentInfluencer ProgramsEditorial CalendarsBasic Template-Based DesignSocial Media ManagementMarket Analysis
Soft Skills
Strategic ThinkingCreative ThinkingAttention to DetailEffective CommunicationInfluencing Skills
Tools & Technologies
SprinklrAdobe Photoshop
Industry Keywords
B2BTechnologyAPAC MarketsEmployee AdvocacySocial Amplification

About the role

Key responsibilities & impact
  • Plan, refine and execute social content strategy for SEA and APAC markets
  • Develop always-on content, campaigns, employee advocacy and influencer programs
  • Advise internal and external stakeholders on social amplification plans
  • Lead social content development and curation, including editorial calendars, copywriting, basic template-based design and publishing on Facebook and Twitter
  • Ensure social activities meet local market needs and capture local nuances
  • Protect the client’s brand across social copy, creative and engagement
  • Review and report owned-content performance, learnings, best practices and competitive intelligence
  • Lead performance audits and provide direction for APAC social media and engagement strategies
  • Build and manage influencer relationships across APAC

Requirements

What you’ll need
  • Degree in Business, Communications, Marketing preferred, or equivalent industry experience
  • 8+ years of experience in tech, marketing or related industry
  • Proven track record in social media strategy and management
  • Strategic and creative thinking across the evolving social landscape
  • Ability to influence diverse stakeholders and galvanise them around the brand’s social agenda
  • Ability to work with local and geographically dispersed stakeholders
  • Solid project management experience and attention to detail
  • Experience with social media publishing tools such as Sprinklr
  • Working knowledge of Adobe Photoshop
  • Effective written and verbal communication skills
  • B2B/technology background preferred
  • Exceptional verbal and written English communication and presentation skills