Marketing Analytics Analyst

Marketbridge

. Collect and extract reporting data from web analytics, paid media, marketing automation, CRM, and campaign systems .

Posted 11/11/2026full-timeRemote • United States, CanadaMid-LevelSenior💰 $56,000 - $67,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Proficient in data collection, cleansing, and validation using Microsoft Excel and AI-enabled tools, with a strong focus on data quality and reporting accuracy. Demonstrates effective communication and collaboration skills while supporting analytics and marketing initiatives.

Highest-signal resume keywords

Advanced Microsoft Excel SkillsData Cleansing and ValidationWeb Analytics Tracking QAExperience with GA4 and Google Tag ManagerStrong Attention to Detail

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data ExtractionData NormalizationData Quality AssuranceExcel FormulasPivotTablesSorting and FilteringCharts and FormattingBasic StatisticsSQLData Visualization

Soft Skills

Clear Communication SkillsStrong AccountabilityAttention to DetailCuriosity about Marketing MeasurementAbility to Meet Deadlines

Tools & Technologies

Microsoft ExcelChatGPTClaudeGA4Google Tag ManagerLooker StudioAdobe AnalyticsGoogle AdsLinkedIn Campaign ManagerMicrosoft/Bing Ads

Industry Keywords

B2B Marketing MeasurementDigital AnalyticsCampaign PerformanceData PrivacyClient Requirements

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Collect and extract reporting data from web analytics, paid media, marketing automation, CRM, and campaign systems
Organize and securely store data for dashboard integration, analysis, and reporting presentations
Prepare, cleanse, normalize, and validate datasets in Excel and approved tools
Check for missing values, duplicates, inconsistent naming, formatting issues, and other data quality concerns
Use Excel and approved AI-enabled tools, including ChatGPT or Claude where appropriate, for data preparation, QA, and repeatable workflows
Maintain dashboards and reporting assets by refreshing data and checking filters, calculations, date ranges, and labels
Format and quality-assure dashboards, charts, tables, and reporting presentations
Assist with web analytics tracking QA and troubleshooting, including tags, conversion events, URLs, and reporting behavior
Coordinate with Strategy, Media, Marketing Technology & Operations, and other internal teams
Support recurring and ad hoc reporting requests, internal presentations, proposal materials, and analytics work
Build technical skills through project work, feedback, training, and certifications

Requirements

What you’ll need

Recent graduate or early-career candidate with a degree, diploma, or equivalent learning in analytics, marketing, business, economics, mathematics, statistics, information systems, or a related field
Advanced working knowledge of Microsoft Excel, including formulas, XLOOKUP or VLOOKUP, PivotTables, sorting and filtering, charts, and formatting
Ability to explain use of Excel to organize or check data
Strong attention to detail and understanding of accuracy, consistency, and documentation in reporting
Comfort working with structured data and performing basic data checks
Clear written and verbal communication skills
Strong accountability and follow-through; ability to meet deadlines and raise risks or blockers
Curiosity about B2B marketing measurement, digital analytics, and campaign performance
Interest in AI-enabled tools and judgment to review outputs for accuracy and follow data privacy and client requirements
Eligible to work in the United States or Canada without visa sponsorship
Experience with GA4, Google Tag Manager, Looker or Looker Studio, Adobe Analytics, Adobe Tags/Launch, Google Ads, LinkedIn Campaign Manager, Microsoft/Bing Ads, or other marketing platforms is an asset, but not required
Exposure to SQL, basic statistics, data visualization, or PowerPoint is an asset
Willingness to work EST hours

Benefits

Comp & perks

Flexible PTO
Summer Fridays
Paid parental leave (up to 16 weeks for birthing parents)
Closed from Christmas to New Year’s
Comprehensive medical benefits
Free premium access to the Calm app
401(k) with a 3% company contribution (US Only)
Life insurance
Long-term disability coverage
AD&D coverage
Professional development fund ($500)
Continuous learning programs
Company-provided laptop and accessories
Monthly Wi-Fi and cell stipend
Exclusive discounts through Perkopolis