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Melotech

Organic Growth Lead

Melotech

. Own the organic growth engine end to end, including creators, formats, trends and performance metrics .

Posted 10/15/2026full-timeRemote • Germany, United States, United KingdomSeniorWebsite

Tech Stack

Tools & technologies
PythonSQL

About the role

Key responsibilities & impact
  • Own the organic growth engine end to end, including creators, formats, trends and performance metrics
  • Find, brief and pay creators and pages at scale, and retain high-performing partners
  • Seed products into formats and communities where they can spread
  • Identify emerging formats and memes and act on them quickly
  • Run frequent low-cost experiments with clear success and kill criteria
  • Turn successful experiments into repeatable playbooks
  • Discover new low-cost attention channels, including fan pages, communities and emerging platforms
  • Coordinate with the Growth Manager to scale organic winners through paid acquisition
  • Feed paid-channel learnings back into organic growth
  • Measure reach, engagement, saves, shares, views and cost per view
  • Build trackers, scripts and automations using platform data and AI tools
  • Work directly with the founders, Growth Manager, product team and data team
  • Help new products achieve viral reach across TikTok, Instagram Reels and YouTube Shorts

Requirements

What you’ll need
  • Strong interest in organic growth, creator marketing and social
  • Hands-on experience from a startup, brand, app, creator agency or own channels
  • Multiple demonstrated viral breakouts for a brand, app or own channels
  • Ability to explain why campaigns worked and what they cost
  • Experience running creator or UGC programs with many creators simultaneously
  • Experience negotiating creator rates and writing native-content briefs
  • Knowledge of TikTok, Instagram Reels and YouTube Shorts distribution, hooks and format lifecycle
  • Creativity combined with disciplined testing, small budgets, kill rules and metrics
  • Ability to track reach, engagement and cost per view using own data
  • Spreadsheet proficiency; ideally comfortable with SQL or Python
  • Ability to automate repetitive work with AI tools
  • Ability to thrive in a fast-paced, performance-oriented environment
  • Being or having been a creator, or running pages with a real following, is a plus
  • Interest in media, entertainment, gaming or social is a plus

Benefits

Comp & perks
  • Equity / ownership in the business
  • Remote work with complete freedom over your life
  • Global offsites to strategize, bond, and collaborate
  • Flat hierarchies and immediate impact
  • Performance-based rewards
  • Competitive salary