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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in content marketing and social media strategy, with a focus on sports and entertainment. Proficient in analyzing KPIs and optimizing audience engagement across various digital platforms.
Highest-signal resume keywords
Content MarketingSocial Media StrategyKPI AnalysisCollaborationAudience-Focused Content
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content DevelopmentDigital MarketingSocial Media OptimizationEditorial CoordinationTrend Monitoring
Soft Skills
Creative EyeStructured Working StyleTeamworking Skills
Tools & Technologies
Social Media ToolsContent Management SystemsOnline Marketing Tools
Industry Keywords
SportsEntertainmentSponsorship PartnershipsGaming
About the role
Key responsibilities & impact- Develop and produce content for social media channels and websites, focusing on sports and entertainment related to existing sponsorship partnerships
- Create, coordinate, and optimize audience-focused content for digital and selected offline channels
- Continuously develop content in collaboration with internal departments, agencies, and other partners
- Support the further development of the social media and content strategy
- Ensure consistent tone of voice and brand presence across various channels and touchpoints
- Coordinate editorial processes and align content with relevant departments
- Collaborate with internal and external service providers and cooperation partners
- Monitor current trends and developments in social media, content, and entertainment
- Analyze relevant KPIs and identify opportunities for optimization
Requirements
What you’ll need- Completed vocational training or degree in marketing, communications, media, or a comparable qualification
- Professional experience in content marketing and social media is desirable, ideally with a focus on sports and entertainment as well as the activation of sponsorship partnerships
- Enthusiasm for or interest in gaming, sports—particularly football—and entertainment formats
- Confident use of standard social media, content, and online marketing tools
- Hands-on mentality and a creative eye for audience-focused content, current trends, and different tones of voice
- Structured and independent working style
- Strong teamworking skills
- Good command of English
Benefits
Comp & perks- 30 days of annual leave
- Flexible working time models
- Partial remote work possible (up to 2 days per week)
- Dedicated training center
- Diverse development opportunities across the entire corporate group
- Employee events
- Department events
- Corporate health management
- Company sports programs
- Occupational disability insurance
- Company pension scheme
- E-bike leasing
- Corporate benefits
- Employee discounts
- Local offers depending on location