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Mindrift

Freelance Brand Designer

Mindrift

. Create strong visual identities for real-world brands and products .

Posted 10/4/2026part-timeRemote • United StatesJuniorMid-Level💰 $50 per hourWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in brand design and visual identity creation, with a strong focus on developing scalable logos, color palettes, and typography systems. Proficient in translating brand aesthetics across digital and print mediums while ensuring consistency and adherence to modern design standards.

Highest-signal resume keywords
Brand Identity CreationLogo DesignAdobe Creative SuiteFigma ProficiencyVisual Communication

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Brand DesignGraphic DesignArt DirectionVisual CommunicationsColor Palette DevelopmentTypography SystemsBrand Guidelines DevelopmentDigital Media AdaptationPrint Media AdaptationVisual Identity Expertise
Soft Skills
Detail-Obsessed ApproachStrong Organizational SkillsSelf-Directed Work EthicIndependent TroubleshootingStrategic Thinking
Tools & Technologies
Adobe IllustratorAdobe PhotoshopAdobe InDesignFigma
Industry Keywords
Visual IdentityBrand StrategyDesign SystemsBrand ConsistencyAsset Libraries

About the role

Key responsibilities & impact
  • Create strong visual identities for real-world brands and products
  • Develop foundational brand assets, including logos, complete visual identities, and comprehensive color schemes
  • Create, organize, and deliver variations of core brand elements
  • Ensure brand consistency across internal and external materials, including pitch decks and social media kits
  • Build scalable, long-lasting visual systems aligned with modern design standards
  • Validate designs across platforms so brand aesthetics translate across digital and print mediums
  • Apply brand strategy, visual identity, and design systems expertise to modernize aesthetics and maintain cohesive visual touchpoints

Requirements

What you’ll need
  • At least 2 years of relevant experience in brand design, graphic design, art direction, or visual communications is desirable
  • Strong portfolio heavily focused on brand identity creation, logo design, and comprehensive brand guidelines
  • Deep understanding of translating core branding across digital and print mediums
  • Strategic, detail-obsessed approach
  • Ability to work independently and build long-lasting visual systems
  • Expertise in building scalable logos, distinct color palettes, and typography systems
  • Deep proficiency with Adobe Creative Suite, including Illustrator, Photoshop, and InDesign
  • Proficiency with Figma
  • Proven ability to adapt brand identity across digital social media kits, corporate pitch decks, and print materials
  • Strong organizational skills for developing brand guidelines, style guides, and structured asset libraries
  • Self-directed work ethic and ability to troubleshoot independently
  • Portfolio showcasing branding work must be included in the CV
  • English proficiency: Upper-intermediate (B2) or above (required)

Benefits

Comp & perks
  • Flexible schedule / contribute on your own schedule
  • Remote work
  • Estimated workload of 10–20 hours per week during active project phases
  • Opportunity to contribute to projects aligned with your expertise