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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in brand design and visual identity creation, with a strong focus on developing scalable logos, color palettes, and typography systems. Proficient in maintaining brand consistency across digital and print mediums while applying strategic design principles.
Highest-signal resume keywords
Brand Identity CreationAdobe Creative SuiteFigmaVisual CommunicationGraphic Design
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Logo DesignColor Palette DevelopmentTypography SystemsBrand Guidelines DevelopmentVisual Identity Design
Soft Skills
Detail-Focused MindsetSelf-Directed Work EthicTroubleshooting Ability
Tools & Technologies
Adobe IllustratorAdobe PhotoshopAdobe InDesign
Certifications & Qualifications
Bachelor's Degree in Graphic DesignMaster's Degree in Graphic Design
Industry Keywords
Brand StrategyVisual SystemsDigital MediumsPrint MediumsVisual Consistency
About the role
Key responsibilities & impact- Create strong visual identities for real-world brands and products for the Tendem project
- Develop foundational brand assets, including logos, complete visual identities, and comprehensive color schemes
- Create, organize, and deliver variations of core brand elements
- Maintain brand consistency across internal and external materials, including pitch decks and social media kits
- Build scalable, long-lasting visual systems aligned with modern design standards
- Validate designs across platforms and ensure brand aesthetics translate across digital and print mediums
- Apply brand strategy, visual identity, and design systems expertise to create cohesive, modern brand assets
- Modernize aesthetics and ensure cohesive visual touchpoints across various mediums
Requirements
What you’ll need- At least 2 years of relevant experience in brand design, graphic design, art direction, or visual communications is desirable
- Strong portfolio focused on brand identity creation, logo design, and comprehensive brand guidelines
- Deep understanding of how branding translates across digital and print mediums
- Ability to work independently and build long-lasting visual systems
- Expertise in creating scalable logos, distinct color palettes, and typography systems
- Deep proficiency with Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma
- Ability to adapt brand identity across digital social media kits, corporate pitch decks, and print materials
- Ability to develop brand guidelines, style guides, and structured asset libraries
- Strategic, detail-focused mindset
- Strong dedication to visual consistency
- Self-directed work ethic and ability to troubleshoot independently
- Portfolio showcasing branding work must be included in the CV
- English proficiency at Upper-intermediate (B2) or above is required
- Bachelor's or Master's Degree in Graphic Design, Visual Arts, Communication Design, or related creative fields is a plus
Benefits
Comp & perks- Flexible work schedule
- Remote work
- Opportunity to contribute to innovative technology and AI development projects
- Freelance project work with estimated 10–20 hours per week during active phases
