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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Product Marketing with a focus on developing go-to-market strategies, value propositions, and sales enablement tools for technology-driven sectors. Proven ability to translate technical capabilities into compelling commercial narratives that drive revenue growth and market relevance.
Highest-signal resume keywords
Product Marketing ExperienceGo-To-Market Strategy DevelopmentValue Proposition CreationMarket and Competitive IntelligenceAnalytical Capability
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product PositioningMessaging FrameworksSales Enablement ToolsMarket SegmentationCommercial Narrative Development
Soft Skills
Excellent Communication SkillsStakeholder InfluenceTeam Collaboration
Certifications & Qualifications
Graduate Degree in MarketingGraduate Degree in Business
Industry Keywords
IT ServicesSaaSCloudCXAIDigital Transformation
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Architect clear solution structures, including portfolio, bundles, and use cases
- Develop standardized naming, packaging, and pricing logic for offerings
- Own end-to-end go-to-market plans for new and existing solutions
- Define target segments, personas, and use cases to clarify positioning
- Create differentiated value propositions and translate technical services into business outcomes
- Build sales enablement tools such as decks, battlecards, and case studies
- Train sales teams on offerings and messaging
- Perform other duties as may be required consistent with the purpose of this role
- Drive commercial growth by transforming Miratech’s offerings into market-relevant solutions that accelerate pipeline creation and revenue expansion
- Bridge market needs and offering development while supporting scalable GTM foundations and measurable revenue impact
- Operate as a player-coach, balancing strategic vision with hands-on execution
Requirements
What you’ll need- 10+ years of experience in Product Marketing within technology-driven sectors such as IT services, SaaS, cloud, CX, AI, or digital transformation
- Proven experience developing product positioning, value propositions, messaging frameworks, and go-to-market strategies for complex B2B technology offerings
- Strong ability to translate technical capabilities into clear commercial narratives, sales materials, and market-facing propositions
- Solid background in market and competitive intelligence, with the ability to identify differentiation opportunities and support strategic decision-making
- Experience partnering with Sales, Delivery, Product, Alliances, and Executive teams to enable revenue growth and successful market execution
- Strong analytical capability, including experience using commercial, pipeline, and performance data to evaluate marketing impact and improve GTM effectiveness
- Excellent English communication skills, with the ability to create executive-level content, influence stakeholders, and present complex ideas clearly
- Graduate degree in Marketing, Business, or a related field
Benefits
Comp & perks- Health insurance
- Language courses
- Relocation program
- Professional development opportunities
- Certification programs
- Mentorship and talent investment programs
- Internal mobility and internship opportunities
- Collaboration on impactful projects for top global clients
- Inclusive and supportive work environment with open communication
- Regular team-building company social events
- Sustainable business practices focused on IT education, community empowerment, fair operating practices, environmental sustainability, and gender equality
- Equal opportunity employment
