Digital & Website Operations Specialist

Mitsubishi Motors North America, Inc.

. Manage and evolve MMNA's digital ecosystem and deliver a consistent, engaging customer journey across MitsubishiCars.com .

Posted 10/2/2026full-timeFranklin • Tennessee • United StatesMid-LevelSenior💰 $60,000 - $68,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing digital ecosystems, optimizing customer journeys, and enhancing website performance through analytics and SEO strategies. Proven ability to coordinate cross-functional teams and deliver impactful digital marketing initiatives.

Highest-signal resume keywords

Website Operations ManagementDigital Marketing StrategySEO OptimizationWeb Analytics ProficiencyProject Management

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Content Management SystemsWebsite Publishing ProcessesDigital Customer ExperienceWebsite OptimizationQuality AssuranceLead GenerationUser Experience EnhancementsReporting and AnalyticsDigital Initiative CoordinationContinuous Improvement

Soft Skills

Strong CommunicationProblem-SolvingAttention to DetailStakeholder ManagementCollaboration

Industry Keywords

Automotive Industry ExperienceConsumer-Focused IndustryAgency-Client EnvironmentDigital Marketing CampaignsCustomer Journey Principles

About the role

Key responsibilities & impact

Manage and evolve MMNA's digital ecosystem and deliver a consistent, engaging customer journey across MitsubishiCars.com
Ensure the day-to-day operational health, accuracy, and performance of digital properties
Support content publishing, platform governance, quality assurance, reporting, user experience enhancements, and digital initiative coordination
Support digital marketing campaigns, product launches, and promotions
Coordinate website updates and releases across internal teams, agencies, and technology partners
Apply marketing strategy and customer journey principles to website experiences and lead-generation initiatives
Monitor website performance and user behavior to identify optimization opportunities
Use analytics and insights to recommend improvements to engagement and conversion
Support SEO and emerging search optimization strategies, including GEO and LLM search
Coordinate agency and vendor deliverables, priorities, timelines, and quality
Improve website processes, governance, and operational efficiency
Provide regular website performance reporting with actionable recommendations
Support major product launches, promotions, and business initiatives across MitsubishiCars.com

Requirements

What you’ll need

3+ years of experience in website operations, digital marketing, content management, digital customer experience, or a related field
Experience working with CMS platforms and website publishing processes
Understanding of digital marketing, customer journeys, and website optimization
Familiarity with web analytics, reporting, and QA/testing
Strong project management, organization, and attention to detail
Ability to manage multiple priorities and collaborate across internal teams, agencies, and vendors
Strong communication, problem-solving, and stakeholder management skills
Experience working in an agency-client environment
Experience with digital marketing, content strategy, lead generation, or customer journey optimization
Knowledge of SEO, GEO, LLM search optimization, and website analytics
Experience supporting website operations, enhancements, and continuous improvement efforts
Automotive or other consumer-focused industry experience

Benefits

Comp & perks

Comprehensive medical, dental, and vision plans
Discounted Employee Lease Car program, including insurance, maintenance, and registration fees, with no down payment or credit check required
401(k) with Company match and annual contributions based on years of service
Professional development opportunities, including training, tuition reimbursement, and employee resource groups
Up to 30 days of paid time off, including holidays, vacation, and other leave options
Hybrid working environment (~2 days remote, 3 days in-office)
Collaborative workspace
Comprehensive and competitive benefits package
Financial and other perks and benefits