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Global Campaigns Manager
MMR Research. Develop and deliver global B2B marketing campaigns across thought leadership, events and new product launches .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing B2B marketing campaigns, with a strong focus on content creation, stakeholder collaboration, and performance measurement. Proficient in transforming insights into impactful marketing strategies that drive awareness and lead generation.
Highest-signal resume keywords
B2B Marketing CampaignsCopywritingDigital MarketingMarket ResearchHubSpot
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign DevelopmentContent CreationPerformance MeasurementGo-To-Market PlanningProduct Positioning
Soft Skills
Organizational SkillsStakeholder CollaborationCuriosityResults-Focused
Industry Keywords
Thought LeadershipEvents MarketingProduct LaunchesConsumer ResearchEmerging Trends
About the role
Key responsibilities & impact- Develop and deliver global B2B marketing campaigns across thought leadership, events and new product launches
- Own flagship initiatives including the quarterly industry-leading e-book and other high-profile content programmes
- Transform research, insights and innovation into engaging campaigns for target audiences
- Drive marketing activity around the global conference and webinar programme
- Create go-to-market plans, positioning and messaging for new products and solutions
- Collaborate with marketing, commercial and subject matter experts across the UK, US, APAC and South Africa
- Measure campaign performance and continually optimise for impact
- Turn MMR's product testing, sensory science and consumer research expertise into B2B marketing campaigns that build awareness, generate leads and support growth
Requirements
What you’ll need- Proven experience delivering successful B2B marketing campaigns
- Strong copywriting and storytelling skills, turning complex ideas into engaging content
- Broad marketing knowledge across digital, content, email and social
- Highly organised, commercially minded and results-focused
- Confident working with stakeholders across teams, brands and regions
- Curious about innovation, technology and emerging trends
- Bonus points for experience in market research, insights, events marketing, product launches or HubSpot
Benefits
Comp & perks- Competitive salaries
- Generous holiday allowances
- Market-leading training opportunities
- Industry-leading training and growth opportunities
- Collaborative culture
- Employee wellbeing support
- Core and additional benefits