Search & Generative Engine Optimization Specialist, S&GEO

Modus

. Architect comprehensive SEO and Generative Engine Optimization (GEO) strategies for traditional search and AI-driven discovery platforms .

Posted 10/19/2026full-timeRemote • New York • United StatesMid-LevelSenior💰 $95,000 - $125,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in SEO and Generative Engine Optimization (GEO) strategies, with a strong ability to develop and implement forward-thinking search methodologies across digital ecosystems. Proven skills in collaborating with cross-functional teams and communicating complex strategies to stakeholders.

Highest-signal resume keywords

SEO ExpertiseGenerative Engine Optimization (GEO)Digital Marketing StrategyTechnical Auditing SkillsCore SEO Tools Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

SEO Strategy DevelopmentGenerative Search StrategiesContent AuditingData AnalysisSearch Engine Optimization

Soft Skills

Critical ThinkingCollaborationCommunicationCuriosityThought Leadership

Tools & Technologies

Google Search ConsoleGoogle AnalyticsSEMrushBrightEdgeYextScreaming Frog

Industry Keywords

Digital MarketingAI Search EcosystemsLarge Language ModelsAlgorithm ChangesSearch Visibility

About the role

Key responsibilities & impact

Architect comprehensive SEO and Generative Engine Optimization (GEO) strategies for traditional search and AI-driven discovery platforms
Support the growth of the GEO offering by shaping and delivering client programs hands-on as strategist and practitioner
Develop and pitch forward-thinking search strategies focused on inclusion in AI-powered experiences such as Google AI Overviews, ChatGPT, and other LLMs
Collaborate with marketers, content strategists, and analytics experts to build holistic digital strategies
Educate teams across the organization on the evolving role and impact of SEO and GEO
Evaluate, implement, and own SEO/GEO tools and technologies
Provide thought leadership on the future of search for internal marketing, client engagements, and new business opportunities
Define and refine SEO/GEO methodologies, frameworks, and best practices
Work collaboratively with project managers, account leads, designers, engineers, and cross-functional teams to deliver integrated solutions
Communicate progress, insights, and recommendations to internal stakeholders and clients
Take on additional responsibilities as needed to support the evolution of the role and business

Requirements

What you’ll need

4–5 years of experience in digital marketing, with deep SEO expertise for enterprise-level brands and a strong understanding of emerging GEO strategies
Expertise in presenting and translating complex SEO/GEO strategies to senior stakeholders
Experience managing, scaling, and evolving enterprise search programs, with a forward-looking approach that incorporates AI search ecosystems
Proven ability to develop search strategies for website projects, launches, and digital ecosystems; optimized for both traditional search engines and generative platforms
Strong technical and content auditing skills, with the ability to identify issues and opportunities impacting visibility across search engines and AI models
Clear, forward-thinking perspective on the evolution of search, including the role of large language models, AI Overviews, and generative discovery experiences
Ability to define, operationalize, and communicate SEO/GEO processes, frameworks, and best practices across teams
Exceptional quantitative, analytical, and critical thinking skills, with the ability to turn data into actionable insights
Hunger to learn and curiosity to experiment with the latest technologies and teach our teams and clients how to apply them
Hands-on experience with core SEO tools (e.g., Google Search Console, Google Analytics, SEMrush, BrightEdge, Yext, Screaming Frog) and familiarity with emerging AI/search monitoring tools
Strong curiosity and passion for search, with up-to-date knowledge of industry trends, including algorithm changes, AI advancements, and their impact on visibility and performance