Senior Marketing Manager

Moneycorp

. Plan and execute multi-channel acquisition campaigns across paid media, outbound and partnerships .

Posted 10/6/2026full-timeUnited StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in planning and executing multi-channel acquisition campaigns, utilizing CRM and marketing automation for segmentation and reporting. Proven ability to deliver retention and cross-sell campaigns while ensuring compliance with regulatory requirements.

Highest-signal resume keywords

Account-Based Marketing (ABM)Campaign Planning and ExecutionCRM and Marketing AutomationB2B Marketing ExperienceAnalytical Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Multi-Channel Acquisition CampaignsRetention MarketingCross-Sell CampaignsEmail MarketingDigital MarketingPPCSEOEvent PlanningData AnalysisMarket Segmentation

Soft Skills

Excellent Communication SkillsProactive ApproachCollaborative AttitudeAbility to Manage Multiple StakeholdersSelf-Starter

Tools & Technologies

CRM PlatformsMarketing Automation Platforms

Certifications & Qualifications

Degree in MarketingDegree in Business

Industry Keywords

Financial ServicesFXPaymentsB2B MarketingCorporate Client Segments

About the role

Key responsibilities & impact

Plan and execute multi-channel acquisition campaigns across paid media, outbound and partnerships
Support account-based marketing for priority prospects in collaboration with Sales
Develop and maintain sales enablement content and collateral
Develop and deliver retention, cross-sell and upsell campaigns for established corporate clients
Design lifecycle and engagement journeys using CRM and marketing automation data
Produce client-facing content and case studies
Develop co-marketing plans and campaign assets for strategic and referral partnerships
Coordinate joint promotions and partner communications
Plan and execute integrated campaigns across email, paid media, social and events
Collaborate with Digital Marketing teams on PPC, SEO and paid social
Ensure campaigns comply with regulatory and legal requirements across jurisdictions
Manage CRM and marketing automation for segmentation, targeting and reporting
Track campaign performance, pipeline contribution and retention metrics
Refine targeting, messaging and channel mix using data and insights
Plan and deliver client and partner events, webinars and in-market activations
Collaborate with Sales and Partnerships to maximise in-market activity
Act as day-to-day marketing partner to Sales, Dealing and Partnerships teams
Brief and manage external agencies
Provide performance updates and recommendations to the VPs of Marketing

Requirements

What you’ll need

5+ years’ experience in a marketing role, ideally within financial services, FX or payments
B2B marketing experience ideal
Proven track record delivering acquisition and retention marketing
Experience with account-based marketing (ABM) and partner marketing
Strong understanding of corporate client segments, market dynamics and competitor positioning
Strong campaign planning and execution skills across digital, email and events
Experience using CRM and marketing automation platforms for segmentation and reporting
Strong analytical skills to demonstrate campaign ROI and pipeline impact
Excellent written and verbal communication skills
Ability to manage multiple stakeholders and campaigns in a fast-paced environment
Degree in Marketing, Business or a related discipline, or equivalent working experience
English required; additional languages are an advantage
Proactive, tenacious, independent and collaborative approach
Professional presentation internally and externally
Self-starter attitude in a fast-paced, commercially driven environment

Benefits

Comp & perks

Competitive salary
Private medical health insurance
Hybrid working environment