Growth Lead

Moonshot

. Own growth strategy end-to-end: set the roadmap for user acquisition and engagement, and own the numbers behind it .

Posted 9/21/2026full-timeRemote • New York • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in user acquisition and engagement strategies, with a strong focus on paid and organic growth channels. Proven ability to lead and scale teams while optimizing performance metrics in a fast-paced, dynamic environment.

Highest-signal resume keywords

User Acquisition StrategyPaid Acquisition ManagementUGC and Clipping StrategiesTeam Leadership and ManagementConsumer Product Growth Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Growth HackingPaid Social AdvertisingSearch AdvertisingContent StrategyPerformance Reporting

Soft Skills

High-Energy Operator MindsetAdaptability to Ambiguity

Tools & Technologies

Meta AdsGoogle AdsTikTok AdsX Ads

Industry Keywords

Consumer AppFintechGamingCrypto ExperienceTrader Psychology

About the role

Key responsibilities & impact

Own growth strategy end-to-end: set the roadmap for user acquisition and engagement, and own the numbers behind it
Run paid acquisition across Meta, Google Ads, TikTok Ads, X Ads, and other relevant platforms
Drive organic and creator-led growth through UGC and clipping strategies, sourcing, briefing, and scaling content that performs
Generate and test ideas constantly
Build and lead the team as the company scales: hire, onboard, and manage growth marketers and specialists
Report on and iterate against performance: kill what doesn't work and scale what does

Requirements

What you’ll need

A few years of experience scaling a consumer product, as a growth hacker/marketer inside a consumer app (social, fintech, gaming), or at an agency running growth for products like these
Hands-on channel experience with UGC, clipping/content strategies, and paid social/search
A scrappy, high-energy operator mindset; you're hungry, hands-on, and thrive building the playbook as you go, not running someone else's
Comfort with ambiguity and pace; you don't need a fully mapped org or process to start moving
Crypto experience, as a retail trader or through work at a crypto company (Nice to Have)
Understanding of trader psychology, incentives, and habit loops (Nice to Have)

Benefits

Comp & perks

Early Equity opportunities
5% 401(k) Match
Health benefits (75% premium coverage) + $150,000 in life insurance coverage
$1,000 one time office set up stipend
Flexible PTO
Remote work option for the right candidate