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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product marketing with a focus on B2B software, including product positioning, messaging, and sales enablement. Proficient in creating web and landing pages using modern tools while leveraging AI for research and content development.
Highest-signal resume keywords
Product Marketing ExperienceWeb Page DevelopmentSales Enablement MaterialsAI FluencyB2B Software Knowledge
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product PositioningWebsite CopywritingLanding Page CreationSales EnablementCompetitive AnalysisProduct Launch ExecutionCustomer Insights IntegrationAI Tool UsageTechnical Product CuriosityModern Web Tools Proficiency
Soft Skills
Excellent Writing SkillsBias For Action
Tools & Technologies
ClaudeAI Tools
Industry Keywords
B2B SoftwareDeveloper-Focused CompanySales TeamsProduct MarketingProduct Launch
Tech Stack
Tools & technologiesBigQuerySnowflake
About the role
Key responsibilities & impact- Own product positioning and messaging
- Write website copy, landing pages, launch posts, product one-pagers, and emails
- Collaborate with product, sales, and leadership on target audiences, differentiation, and messaging
- Build landing pages, comparison pages, demos, and interactive assets
- Create sales enablement materials including battlecards, pitch decks, objection handling, and competitive analysis
- Participate in sales calls and incorporate customer insights into messaging
- Plan and execute product launches end to end with product, engineering, DevRel, and growth
- Talk to users and track competitors including Snowflake, Databricks, and BigQuery
- Use Claude and other AI tools to research, draft, prototype, and ship
- Help establish AI-first marketing practices at MotherDuck
Requirements
What you’ll need- 3 to 10 years in product marketing, ideally at a B2B software or developer-focused company
- Excellent writing skills
- Experience taking a product to market and demonstrating positioning results
- Experience building web pages and landing pages
- Comfort shipping web pages and landing pages with modern tools
- Track record of sales enablement used by sales teams
- Curiosity about technical products
- Daily AI usage and AI fluency
- Bias for action
- Must be currently eligible to work in the United States
- Must not require sponsorship now or in the future to continue working in the United States
Benefits
Comp & perks- Stock options/equity
- 100% paid medical, dental, and vision coverage for employees
- 80% coverage for dependents
- Flexible PTO
- 401(k) plan
- Flexible work environment with most of the week in the office and the rest working from the most productive location
- Competitive salary