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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in planning and executing online marketing campaigns, with a strong focus on social media growth, content creation, and lead generation strategies. Proficient in utilizing marketing automation and CRM tools to optimize customer journeys and sales funnels.
Highest-signal resume keywords
Online MarketingSocial Media ManagementContent CreationMarketing AutomationLead Generation
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign Performance MonitoringKPI OptimizationEmail Campaign ManagementSales Funnel DevelopmentContent Strategy Contribution
Soft Skills
Analytical ThinkingCollaborationCommunication
Tools & Technologies
HubSpotGoogle AdsLinkedIn AdsGoogle AnalyticsCRM Systems
Industry Keywords
B2B MarketingPerformance MarketingCustomer JourneyLead NurturingSales Enablement
About the role
Key responsibilities & impact- Plan and execute online marketing campaigns
- Build and grow social media channels, especially LinkedIn
- Create and optimize content such as posts, blog articles, and case studies
- Contribute to content strategy and brand positioning
- Develop and implement lead generation strategies
- Monitor and optimize campaign performance, including KPIs and conversion rates
- Support paid campaigns such as LinkedIn Ads and Google Ads
- Work with marketing automation and CRM tools such as HubSpot or comparable platforms
- Build and manage marketing funnels and automation workflows
- Create and manage email campaigns and lead nurturing processes
- Develop, maintain, and optimize the CRM system
- Collaborate closely with the sales team for lead qualification
- Support the creation of sales enablement materials
- Work closely with sales and product development teams
- Contribute to the growth of NAIRON
Requirements
What you’ll need- Degree or training in Marketing, Business Administration, Communications, or a comparable field
- Initial experience (Junior) or several years of experience (Manager) in online marketing, social media (especially LinkedIn), and content creation
- Experience with marketing automation and CRM tools such as HubSpot
- Strong understanding of customer journeys and sales funnels
- Analytical thinking and a data-driven approach
- Interest in AI, voice technology, and innovation
- German: business-fluent / native level
- English: very good written and spoken skills
- Nice to have: Experience in B2B marketing
- Nice to have: Knowledge of performance marketing
- Nice to have: Experience with tools such as Google Analytics or LinkedIn Campaign Manager
- Candidates must be located in Greece
Benefits
Comp & perks- Work fully remotely or from a co-working space
- Company laptop provided for all employees
- Possibility to work from a dedicated office space in the future as the team grows
- Small, agile, collaborative team environment
- Growth opportunities
- Diverse tasks
- Flexible and supportive work environment