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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in B2B Field Marketing and Event Management, with a strong focus on strategy, execution, and measurable results. Proven ability to lead cross-regional teams, manage budgets, and enhance guest experiences through polished event production.
Highest-signal resume keywords
B2B Field MarketingEvent Strategy DevelopmentTeam Leadership Across RegionsBudget ManagementEvent Production Excellence
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Event ExecutionPipeline MeasurementAccount-Based Marketing (ABM)Event Portfolio ManagementLogistics Coordination
Soft Skills
Self-StarterStrong CommunicationProblem-SolvingCollaboration
Tools & Technologies
Event Management SoftwareBudgeting ToolsCRM Systems
Industry Keywords
Field MarketingEvent SponsorshipVendor ManagementShow Organizer RelationsGuest Experience
About the role
Key responsibilities & impact- Own Nash’s global event strategy and field marketing execution across every region
- Build the event calendar with regional GTM leads
- Lead regional field managers across APAC, EMEA, and North America
- Report to the VP of Growth and work directly with regional Sales leaders
- Select shows and sponsorships and determine investment level
- Align event account lists with Sales outreach
- Measure event returns and use results to guide future event strategy
- Manage the regional field budget against pipeline and deal acceleration
- Oversee booths, dinners, hosted events, gifting, merchandise, and swag
- Build ABM events for top accounts, including executive dinners, onsites, and account-specific gifts
- Manage relationships with show organizers, partners, and vendors
- Select and manage regional vendors and production partners across booth build, print, swag, freight, and storage
- Produce event content and direct photographers, videographers, attendees, and team posting
- Maintain standards for internal events, including all-hands and company offsites
- Hire field managers, set standards, and personally run the most important events
Requirements
What you’ll need- 7+ years in B2B field or event marketing, across more than one region
- Experience owning shows/events outright, including selection, execution, and accountability for results
- Experience running a flagship event that attracted attendees and generated post-event discussion
- Experience building and leading a team across time zones, including hiring employees or contractors
- Ability to self-start, unblock work, execute within budget and short timelines, and build repeatable systems
- Strong taste and polish in event production and guest experience
- Ability to connect events to pipeline, measure event-generated pipeline movement, and plan integrated annual event programs
- AI already integrated into workflow, with something built or improved that can be demonstrated
- Command of budget and logistics at scale, with composure during event weeks
- Willingness to travel 30–40% of the year
- Resume and event portfolio or examples required for application
Benefits
Comp & perks- Competitive compensation and opportunity for equity
- Quarterly broader team on-sites to bond with teammates
- Flexible paid time off
- Health, dental, and vision insurance for US employees
- Early-stage, well-funded startup with career growth opportunities
