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NatWest Group

Marketing Manager – 12 months

NatWest Group

. Develop and deliver the Coutts Intermediaries marketing strategy supporting business priorities .

Posted 11/11/2026full-timeLondon • United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and delivering marketing strategies for intermediaries, with a strong focus on budget management and stakeholder engagement. Proven ability to coordinate campaigns and leverage strategic partnerships to drive growth and best practices.

Highest-signal resume keywords
Marketing Strategy DevelopmentBudget ManagementStakeholder ManagementCampaign CoordinationNetworking Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Marketing StrategiesCampaign ManagementAudience TargetingEvent CoordinationAdvertisingSponsorship Management
Soft Skills
Attention To DetailCommunication SkillsInfluencing Skills
Industry Keywords
Intermediaries MarketingGrowth StrategiesBest Practices

About the role

Key responsibilities & impact
  • Develop and deliver the Coutts Intermediaries marketing strategy supporting business priorities
  • Lead the overall planning process across the delivery team
  • Build relationships with stakeholders across proposition, journey and wider marketing teams
  • Coordinate audience targeting and identify activation channels, including events, webinars, awards, advertising and sponsorships
  • Distribute and sign off intermediary campaigns
  • Manage and track intermediary marketing campaign budgets, targets and spend
  • Leverage strategic partnerships to ensure brief development, marketing planning and delivery management reflect leading thinking and best practices

Requirements

What you’ll need
  • Successful background in marketing to intermediaries
  • Experience designing marketing strategies that deliver growth
  • Budget management experience
  • Knowledge of marketing strategies, models and practices
  • Ability to manage multiple stakeholders
  • Excellent attention to detail
  • Good communication skills
  • Networking and influencing skills

Benefits

Comp & perks
  • 12-month role
  • Hybrid working arrangement