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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing integrated Cyber marketing strategies that align with business objectives and drive growth. Proven ability to lead high-performing marketing teams while managing budgets, resources, and performance metrics in the cyber security industry.
Highest-signal resume keywords
Cyber Security Industry ExperienceSenior Marketing LeadershipAccount-Based MarketingStakeholder ManagementStrategic Growth Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing Strategy DevelopmentDemand GenerationPerformance Data AnalysisBudget ManagementCampaign Execution
Soft Skills
Excellent Communication SkillsTeam LeadershipRelationship SellingAdaptabilityOutcome-Focused Approach
Tools & Technologies
SEOEmail MarketingPaid MediaDigital MarketingContent Management
Industry Keywords
Cyber Marketing StrategyBuyer JourneysMarket InsightConsulting ServicesProfessional Services
Tech Stack
Tools & technologiesCyber Security
About the role
Key responsibilities & impact- Develop and execute an integrated Cyber marketing strategy aligned to business objectives, brand positioning, priority audiences, and buyer journeys
- Use market, competitor, and customer insight to shape priorities, campaigns, and investment decisions
- Lead the Strategic Growth & Accounts stream for NCC Select and Focus & Growth accounts
- Oversee account-based marketing, executive programmes, and partner activity
- Lead integrated campaigns and content programmes across services, verticals, and regions
- Generate demand, nurture buyers, and support pipeline growth
- Collaborate with Sales, technical SMEs, propositions, and regional teams on content, proof points, case studies, and customer journeys
- Strengthen and protect the Cyber brand across markets, channels, and materials
- Oversee digital, website, paid media, SEO, email, events, and engagement activities
- Manage marketing budget, resources, ROI, and commercial alignment
- Lead, coach, and develop a high-performing marketing team
Requirements
What you’ll need- Track record of working in the cyber security industry
- Degree in Marketing, Business, or a related field, or equivalent experience
- Significant demonstrable experience in senior marketing leadership roles within cyber, consulting, or professional services
- Experience developing and implementing marketing strategies that drive business growth
- Strong understanding of relationship selling, strategic account growth, and long-cycle buying journeys
- Excellent stakeholder management and communication skills
- Experience leading operational delivery of marketing programmes, including planning cadence, governance, budget management, resource allocation, performance reporting, and cross-functional coordination
- Proven experience leading, coaching, and developing a marketing team
- Strong commercial and analytical capability
- Experience using performance data, customer insight, and pipeline metrics
- Strategic, hands-on, outcome-focused approach
- Ability to thrive in a fast-paced, dynamic environment and adapt to changing market trends
Benefits
Comp & perks- Flexible working options
- 25 days of holiday plus bank holidays
- Option to buy up to 5 additional days of annual leave
- Medicash
- Critical Illness Scheme
- Pension
- Life Assurance
- Share Save Scheme
- Community and volunteering opportunities
- Green Car Scheme
- Cycle-to-work scheme
- Special time off for marriage/civil partnership, becoming a grandparent, and welcoming home a new pet
- Generous maternity and paternity leave
- Time off and support for fertility treatments
