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Senior Manager, Integrated Marketing Campaigns
Nebius Group. Research priority markets, target personas, buying behaviours, local communities, trusted influencers, and trade publications .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in integrated campaign management, combining digital and physical channels to create connected customer journeys. Proven ability to leverage AI for market research, campaign planning, and measurement, while delivering measurable business outcomes.
Highest-signal resume keywords
Integrated Campaign ManagementDemand GenerationAudience ResearchAgency ManagementAI Utilization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Integrated CampaignsDemand GenerationAccount-Based MarketingCampaign MeasurementBudget ManagementCustomer Journey MappingMulti-Channel ProgramsCreative Media ActivationPerformance AccountabilityCity-Specific Campaigns
Soft Skills
Creative ThinkingLeadership Through InfluenceStrategic PlanningProblem SolvingCollaboration
Tools & Technologies
CRMMarketing AutomationCampaign Analytics Tools
Industry Keywords
B2B TechnologyCloud InfrastructureAIDeveloper PlatformsEnterprise Software
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Research priority markets, target personas, buying behaviours, local communities, trusted influencers, and trade publications
- Own strategy and execution of local, evergreen, city-specific, event, and solution campaigns
- Build integrated plans combining digital and physical channels
- Own campaign plans before, during, and after major events
- Extend brand awareness and customer reach through digital media, activations, influencers, publications, content syndication, and follow-up
- Define campaign objectives, customer journeys, channel roles, assets, budgets, timelines, and responsibilities
- Write briefs, manage dependencies, and coordinate with channel owners and agencies
- Lead Product Marketing, Brand/Creative, Content, Digital, Events, Partner Marketing, Sales, and Marketing Operations around campaign plans
- Develop co-branded content and joint partner activations
- Select, brief, and manage agencies and vendors; oversee budgets, deliverables, quality, and results
- Define measurement, attribution, KPIs, tracking, and reporting
- Assess awareness, audience engagement, qualified demand, pipeline contribution, and campaign efficiency
- Build repeatable AI-powered campaign systems and feedback loops
- Use AI for persona and market research, campaign planning, asset prototyping, and customer journeys
- Establish a prioritized campaign roadmap, measurement framework, and initial insights within 90 days
- Launch the first priority campaign and deliver campaigns on time and within budget
- Build scalable campaign capabilities as a senior individual contributor
Requirements
What you’ll need- 8+ years of experience in integrated campaigns, demand generation, or Account-based marketing, including significant hands-on ownership of multi-channel programs at scale
- Minimum of 4-5 years leading integrated campaigns for 1 or 2 companies
- Proven record of delivering integrated campaigns with measurable business outcomes
- Strong audience and market research skills
- Experience combining digital and physical channels into a connected customer journey
- Creative thinking about media and activation, including local partnerships, street marketing, and unexpected touchpoints
- Clear point of view on measurement and attribution; ability to interpret incomplete data and distinguish engagement metrics, pipeline influence, and incremental impact
- Proven agency and vendor management skills, including selection, briefing, scope and budget management, creative feedback, and performance accountability
- Strong systems thinking and practical use of AI
- Ability to lead through influence and resolve competing priorities without managing every contributor
- Ability to operate as a senior individual contributor, set strategy, manage multiple campaigns, and make trade-offs with limited resources
- Experience that would be especially valuable in B2B technology, cloud infrastructure, AI, developer platforms, or enterprise software
- Experience building city-specific or regional campaigns
- Experience extending major industry events through coordinated campaigns
- Experience co-marketing with technology or ecosystem partners
- Experience using CRM, marketing automation, account-based marketing, and campaign analytics tools
- Must be authorized to work in the country in which they apply and provide proof of employment eligibility
Benefits
Comp & perks- Competitive compensation
- Career growth and learning opportunities
- Flexibility and ownership
- Collaborative and innovative culture
- Opportunity to work on impactful AI projects
- International environment and talented teams
- Fast moving
- Bold thinking
- Constant growth
- Meaningful impact
- Trust and real ownership
- Opportunity to shape the future of AI
- Equal employment opportunities and inclusive workplace
- Application accommodations available upon request