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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Sales, Marketing, and Business Development within the FMCG sector, with a strong focus on driving growth and brand presence across diverse channels. Proficient in managing P&L, trade investments, and executing commercial strategies in collaboration with cross-functional teams.
Highest-signal resume keywords
Sales ExperienceMarketing ExperienceTrade Marketing ExperienceFMCG Business DynamicsFluent in English and Spanish
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
P&L ManagementTrade InvestmentsMarket DevelopmentBrand ActivationCommercial Strategy
Soft Skills
Strategic ThinkingResults OrientationRelationship Building
Industry Keywords
FMCGOn-Premise ChannelRetail ChannelCruise Line ChannelPremium Beverages
About the role
Key responsibilities & impact- Implement commercial and market development plans in collaboration with regional distributors
- Identify growth opportunities and strengthen brand presence across On-Premise, Retail, and Cruise Line channels
- Lead innovation initiatives, brand activations, and internationally renowned events
- Manage the P&L of assigned markets, including trade investments and marketing budgets
- Work cross-functionally with Marketing, Supply Chain, Finance, and Business Activation teams to ensure flawless execution
- Drive growth of the Premium Beverages portfolio across Latin America, Mexico, and Cruise Lines
- Develop brand presence and execute commercial and portfolio strategies with distributors
- Ensure achievement of business objectives across multiple markets
Requirements
What you’ll need- Experience in Sales, Marketing, Trade Marketing, or Business Development
- Strong understanding of FMCG business dynamics and financial metrics
- Experience working with distributors and premium brands
- 4–5 years of experience in similar roles
- Knowledge of Retail and On-Premise channel dynamics
- Fluent in English and Spanish, or demonstrated ability to learn Spanish quickly
- Availability to travel approximately 40% of the time
- Strategic thinking and strong results orientation
- Ability to build solid relationships
Benefits
Comp & perks- International career development opportunity within a dynamic and multicultural environment
- Opportunity to work with premium beverage brands and internationally renowned events