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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in eCommerce strategy implementation, digital marketing, and stakeholder management while being fluent in both Italian and English. Proficient in analytical skills, particularly with Excel, and possesses a strong passion for marketing and customer engagement.
Highest-signal resume keywords
ECommerce Strategy ImplementationDigital MarketingStakeholder ManagementAnalytical SkillsFluency in Italian and English
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital MarketingAnalytical SkillsExcelECommerce StrategyWebsite MerchandisingCRM ActivitiesKPI Business AnalysisContent DevelopmentPromotional PlanningProject Coordination
Soft Skills
Result OrientedCuriosityProactivityTeam Player
Tools & Technologies
CRM3PLTikTok ShopE-Mail Marketing
Industry Keywords
ECommerceConsumer EngagementPromotional CalendarWebsite InnovationCustomer Reward Plans
About the role
Key responsibilities & impact- Support implementation of the eCommerce strategy for Purinashop.it and TikTok Shop
- Support website activities including new product launches, website merchandising and promotional calendar activation plans
- Support CRM and loyalty activities including e-mail marketing and customer reward plans
- Support eContents development for product and promotional content
- Support website and shopping KPI business analysis
- Support management of internal stakeholders including consumer engagement, global business unit and IT
- Support management of external stakeholders including 3PL, IT, CRM and creative agencies
- Coordinate website innovation projects
- Support the TikTok Shop execution plan
Requirements
What you’ll need- Undergraduates or graduates in digital marketing or similar; economics and management
- Fluent in both Italian & English
- Passionate about marketing and eCommerce
- Analytical skills and good knowledge of Excel and digital skills
- Result oriented
- Curiosity and proactivity
- Team player
Benefits
Comp & perks- Pet-friendly workplace
- Free access to the company canteen
- Free access to a partner gym near the office
- Company laptop
- Opportunities to develop skills, knowledge and expertise across Purina and the wider Nestlé community
- Caring, high-performing and supportive work environment
- Nestlé welcomes people with disabilities