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Nestle

Marketing Manager, Pl

Nestle

. Lead the strategic and operational agenda for Maggi Practical Meals .

Posted 10/27/2026full-timeSão Paulo • BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in strategic marketing management, including portfolio development, product launches, and integrated 360° campaigns. Proficient in analyzing performance metrics and leveraging insights for brand growth while managing cross-functional collaboration.

Highest-signal resume keywords
Strategic Marketing ManagementPortfolio DevelopmentProduct LaunchesIntegrated 360° CampaignsAdvanced English Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
P&L ManagementPricing StrategyBusiness Case DevelopmentData AnalysisInnovation Pipeline Management
Soft Skills
Strong Influencing SkillsCollaboration SkillsAutonomyPriority Management
Tools & Technologies
CRMMedia IntegrationPoint Of Sale Systems
Industry Keywords
MarketingBrand BuildingCross-Functional ProjectsCommercial PlanConsumer Insights

About the role

Key responsibilities & impact
  • Lead the strategic and operational agenda for Maggi Practical Meals
  • Analyze portfolio performance and turn internal and external data into insights, diagnoses, and action plans
  • Manage Powdered Bouillons, Seasonings, and the Air Fryer Platform
  • Lead Powdered Bouillon and Seasoning launches, from business case and value proposition through go-to-market and results tracking
  • Build and implement 360° communication for Powdered Bouillon, integrating media, influencers, CRM, packaging, point of sale, and the commercial plan
  • Lead the innovation and renovation pipeline
  • Serve as the primary point of contact with the lead agency and develop the Masterbrand communication strategy
  • Work cross-functionally with CMI, R&D, Corporate Affairs, Trade Marketing, Sales, Finance & Control, Supply, Regulatory & Scientific Affairs, Strategic Business Units, Zone, and agencies

Requirements

What you’ll need
  • Bachelor's degree completed
  • Experience in Marketing with responsibility for business management, innovation, and communication
  • Strategic and analytical perspective, with strong knowledge of P&L, pricing, and key growth levers
  • Experience in portfolio development, business cases, product launches, and integrated 360° campaigns
  • Ability to manage priorities and resources between short-term performance and medium- and long-term brand building
  • Strong influencing skills, autonomy, and collaboration skills to lead complex cross-functional projects
  • Advanced English proficiency