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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates strong capabilities in managing distributor relationships, achieving sales targets, and implementing effective trade and consumer activations. Proficient in monitoring sales performance and ensuring compliance with company policies within the FMCG sector.
Highest-signal resume keywords
Field Sales ExperienceChannel Sales ManagementDistributor Relationship DevelopmentSales Target AchievementMarket Intelligence Reporting
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Target PlanningTrade Activation ImplementationMerchandising Program ExecutionPerformance EvaluationOperational Program Accountability
Soft Skills
Communication SkillsAnalytical ApproachFlexibilityResourcefulnessInnovativeness
Industry Keywords
FMCGFMCDTelecomDistributor ComplianceSecondary Sales Force Management
About the role
Key responsibilities & impact- Act as custodian of Nestlé business in the assigned territory
- Ensure product availability at all relevant channels
- Plan and achieve monthly and yearly targets
- Maintain and enhance trade relations
- Manage distribution setup and secondary sales force setup
- Network with other functions to achieve overall sales objectives
- Implement trade and consumer activations and merchandising programs
- Facilitate timely and quality feedback for activities
- Maintain accountability for operational programs in the assigned area
- Set monthly, quarterly and yearly targets for distributors
- Monitor redistribution value and volume targets
- Develop the assigned area and add new outlets
- Ensure distributor compliance with roles and responsibilities
- Manage and develop distributors actively and profitably
- Ensure correct execution of company sales, discount and trading terms
- Monitor and minimize bad goods returns
- Monitor distributor overhead expenses and profitability (ROI)
- Track deliveries from distributors to consumers
- Develop business relationships with distributors, trade and key accounts
- Conduct performance evaluations of the secondary sales force
- Report market intelligence, competitor activity, price changes and promotional support
- Ensure the secondary sales force is properly trained
- Coordinate communication between the team and distributor management
- Comply with company policies, instructions and directives
- Optimize secondary sales force expenditure
Requirements
What you’ll need- 2-10 yrs experience in Field Sales – Channel sales within FMCG/FMCD/Telecom
- Any Graduate
- Communication Skills
- Analytical Approach
- Flexible and Resourceful
- Innovativeness
- Poise & Confidence