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Netflix

Product Manager, Identity and Audience Onboarding

Netflix

. Own product strategy and roadmap for a unified identity platform .

Posted 10/16/2026full-timeUnited StatesSeniorLead💰 $440,000 - $725,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Expertise in product strategy and roadmap development for identity platforms, with a strong focus on ad tech product lifecycle management and cross-functional collaboration. Proficient in navigating the advertising ecosystem and ensuring compliance with evolving regulations.

Highest-signal resume keywords
Product Management ExperienceAd Tech Platform DevelopmentIdentity Graph MatchingCross-Functional LeadershipLegal Compliance Familiarity

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Product StrategyData IngestionAd Tech Product LifecycleIntegration DesignAPIsDeterministic TechniquesProbabilistic TechniquesData NormalizationData RetentionAdvertiser-Facing UI Delivery
Soft Skills
CommunicationAdaptabilityCross-Functional AlignmentLeadership
Tools & Technologies
Ad ServersSSPsDSPsIntegration Frameworks
Industry Keywords
Advertising EcosystemCTV AdsIdentity SolutionsPrivacy Enhancing TechnologiesData Collaboration Channels

About the role

Key responsibilities & impact
  • Own product strategy and roadmap for a unified identity platform
  • Set the long-term vision for large-scale data ingestion, normalization, and retention
  • Partner with engineering, science, and design to ship advertiser-facing products
  • Drive cross-functional alignment across sales, ad operations, marketing, strategy, policy, and legal
  • Champion advertising identity governance and customer-facing data management
  • Communicate product strategy to stakeholders from engineering teams to executive leadership

Requirements

What you’ll need
  • 7+ years of Product Management experience with a strong track record of launching and scaling ad tech platforms
  • Demonstrated success managing ad tech products through the full lifecycle, including delivery of advertiser-facing UIs
  • Deep understanding of the advertising ecosystem: CTV ads, identity/audience solutions, privacy enhancing technologies and data collaboration channels
  • Industry leading expertise in identity graph matching, including deterministic and probabilistic techniques for linking identifiers across devices and accounts
  • Strong technical fluency designing integrations with ad servers, SSPs, and DSPs, with familiarity with APIs and integration frameworks
  • Proven ability to lead cross-functionally with Insights, Design, Engineering, Data Science, and other Product teams
  • Familiarity with legal compliance and the evolving global landscape of advertising regulation
  • Comfort operating in ambiguity, adapting quickly to shifting partner, strategy, and product priorities

Benefits

Comp & perks
  • Stock Option Program
  • Health Plans
  • Mental Health support
  • 401(k) Retirement Plan with employer match
  • Disability Programs
  • Health Savings and Flexible Spending Accounts
  • Family-forming benefits
  • Life and Serious Injury Benefits
  • Paid leave of absence programs
  • Full-time salaried employees are immediately entitled to flexible time off