B2B Marketing & Content Manager

Neurawork

. Plan the brand’s omnipresence across all relevant platforms .

Posted 9/30/2026full-timeRemote • GermanyMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B marketing, copywriting, and social media management, with a strong ability to analyze data and optimize content strategies across various platforms. Proficient in developing and executing marketing campaigns that align with executive goals and enhance brand presence.

Highest-signal resume keywords

B2B Marketing ExperienceCopywritingSocial Media ManagementEmail MarketingData Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

CopywritingSocial MediaEmail MarketingContent OptimizationCampaign PlanningKPI AnalysisContent DevelopmentAudience TargetingFunnel ManagementAI Research

Soft Skills

Independent WorkStructured ApproachEnthusiasm for Building

Tools & Technologies

LinkedInInstagramYouTubeReelsEmail PlatformsContent Management Systems

Industry Keywords

B2B MarketingThought LeadershipProfessional Development ProgramsBrand StrategyContent Series

About the role

Key responsibilities & impact

Plan the brand’s omnipresence across all relevant platforms
Translate the executive team’s goals into marketing and editorial plans
Plan campaigns, for example for new professional development programs
Write scripts for Reels and YouTube, as well as posts for LinkedIn and Instagram
Publish content in a way that is optimized for each platform
Own the weekly newsletter and email sequences
Write copy for the website and landing pages
Develop content series based on the expertise of the executive team and AI team
Analyze reach, open rates, and inquiries
Report to the executive team and optimize based on data
Brief the in-house videographer

Requirements

What you’ll need

At least 3 years of B2B marketing experience
Strong command of copywriting, social media, and email marketing
Published work samples
Familiarity with target audiences, funnels, and channel mix
Ability to derive concrete actions from KPIs
Comfortable using AI for research, analysis, and drafting
Experience as a marketing generalist
Independent and structured approach to work
Enthusiasm for building something from the ground up
Ideally, experience with complex, consultative services or professional development programs
A good understanding of personal brands and B2B thought leadership is desirable

Benefits

Comp & perks

100% remote, with residence in Germany—no office
Direct access to the executive team—no filters, no layers, and fast decisions
Videographer and designer already part of the team
Full ownership of the content engine, with the tools, budget, and autonomy to succeed
Opportunity to grow as part of the core team
Work at the forefront of AI innovation in Germany