Lead Brand Digital Content Manager

New Belgium Brewing

. Lead creative direction of the New Belgium brand strategy and photograph and design assets to bring the creative and strategic vision to life .

Posted 11/3/2026full-timeRemote • Colorado • United StatesSenior💰 $80,000 - $105,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in creative direction and execution of brand strategies across digital platforms, with strong proficiency in design programs and advanced communication skills. Capable of collaborating effectively with diverse teams and managing multiple projects while identifying emerging trends.

Highest-signal resume keywords

Creative DirectionDigital Media StrategyDesign Program ProficiencyAdvanced Communication SkillsProject Management

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Creative DirectionBrand Strategy ExecutionPhotographyVideo ProductionGraphic DesignContent CreationSocial Media ManagementDigital MarketingTrend AnalysisEmail Marketing

Soft Skills

Problem-SolvingSelf-DirectionTactDiplomacyTeam Collaboration

Certifications & Qualifications

Bachelor’s Degree in Business Administration: MarketingBachelor’s Degree in Graphic Communication Design

Industry Keywords

Digital PlatformsSocial MediaBrand PortfolioConsumer CommunitiesContent Creators

About the role

Key responsibilities & impact

Lead creative direction of the New Belgium brand strategy and photograph and design assets to bring the creative and strategic vision to life
Lead execution of the approved brand strategy across digital and social media
Fulfill asset needs across the larger brand portfolio and ensure assets align with the New Belgium creative strategy
Partner with internal teams to concept and produce content for Facebook, Instagram, Twitter, YouTube, website, email marketing, and other digital platforms
Collaborate with brand partners, innovation team, internal and external content creators, distributors, and sales team to coordinate support for brand initiatives
Analyze creative work to understand platform best practices, improvement areas, and channel-specific opportunities
Build social media content including photography, video, design, and stories
Produce media showcasing relevance within compatible consumer communities
Identify emerging digital trends and define .com, email, and social media best practices
Perform other projects and duties as assigned

Requirements

What you’ll need

Bachelor’s degree in Business Administration: Marketing or Graphic Communication Design, or equivalent related experience and 4+ years of creative direction and execution experience
Experienced liaison with demonstrated skills in invention, imagination, and originality
Strong working knowledge with proficiency in use of design programs
Ability to handle multiple projects and details simultaneously, and problem-solve proactively
Requires self-direction, tact, diplomacy and a clear, courteous and professional manner
Advanced oral and written communication skills and the ability to work cooperatively with team members
Ability to travel 10% - 25%

Benefits

Comp & perks

Medical & Dental Insurance (options available for dependents)
Basic Term Life and AD&D Insurance
Short Term Disability Insurance
Flexible Spending Account
Employee Assistance Program
PTO
401k Match
Paid Caregiver Leave
Profit Sharing