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Customer Lifecycle Manager – Mid-Senior
Nord Security. Build, scale, and optimize automated multi-channel marketing campaigns and complex customer journey flows using Braze .
About the role
Key responsibilities & impact- Build, scale, and optimize automated multi-channel marketing campaigns and complex customer journey flows using Braze
- Develop campaigns for B2B customers
- Test and optimize messaging, offers, frequency, and channel mix across email, in-app, and push notifications
- Maximize customer value, increase engagement, and reduce churn
- Collaborate with marketing, product, and data teams
- Gather and analyze customer feedback to identify pain points and adjust communications
- Monitor industry trends and best practices in lifecycle marketing, automation, and customer value management
Requirements
What you’ll need- Previous experience in a similar role in Customer Value Management, CRM, or Lifecycle Marketing
- Experience with both B2C and B2B segments
- Preferably experience in telecom, travel, or subscription-based businesses
- Experience with CRM tools and marketing automation platforms such as Braze, Salesforce, Iterable, or similar
- Analytical, result-oriented mindset and ability to interpret data and turn insights into actions
- Ability to collaborate cross-functionally with colleagues of diverse seniority
- Self-starter able to thrive in a fast-paced, high-growth environment
- Based in Vilnius or Kaunas and able to work from there
- Able to work from the office 3 times per week
Benefits
Comp & perks- Training, mentorship, and room to grow
- Extra vacation days, sick days, and time off when life calls
- Fully covered private health insurance in Lithuania and Poland
- Free subscriptions to Calm, Headspace, and Mindletic
- Resilience and mindfulness trainings
- In-house gyms, sport cards, online workouts, and personal guidance
- Company-wide trip abroad
- Work from wherever keeps you in the zone
- Gifts for birthdays, weddings, and new family members
- Children’s summer camps and schedule flexibility
- Team building and company events
- Access to Vilnius HQ amenities including coffee bar, open gyms, kids’ room, music room, and massage chairs