Customer Lifecycle Manager – Mid-Senior

Nord Security

. Own the entire multi-channel email, push, and notification marketing communication track end-to-end .

Posted 9/30/2026full-timeVilnius • LithuaniaSenior💰 €2,700 - €4,700 per monthWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in multi-channel email, push, and notification marketing, with a strong focus on customer value management and lifecycle marketing. Proven ability to strategize, implement, and optimize campaigns using marketing automation tools like Braze.

Highest-signal resume keywords

Lifecycle MarketingCampaign ManagementBraze Marketing AutomationData AnalysisCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Customer Value ManagementCRM ToolsMarketing AutomationPerformance AnalysisCopywritingTechnical ImplementationCampaign OptimizationData InterpretationOnboarding InitiativesRetention Strategies

Soft Skills

Proactive MindsetGrowth OrientationAdaptabilityCollaborationAnalytical Thinking

Tools & Technologies

BrazeSalesforceIterable

Industry Keywords

Customer EngagementEmail MarketingPush NotificationsCustomer RetentionMarketing Trends

About the role

Key responsibilities & impact

Own the entire multi-channel email, push, and notification marketing communication track end-to-end
Define strategy and creative direction, including copy and templates
Handle technical implementation of lifecycle marketing communications
Identify, propose, and implement initiatives to acquire new customers and retain existing ones
Build, scale, and optimize automated and ad-hoc campaigns using Braze
Test and optimize messaging, offers, creative, and frequency to maximize customer value, boost engagement, and reduce churn
Collaborate with marketing, product, and data teams
Gather and analyze customer feedback to identify pain points and adjust communications
Stay informed on lifecycle marketing, automation, and customer value management trends and best practices

Requirements

What you’ll need

Successful previous experience in a similar role in Customer Value Management, CRM, or Lifecycle Marketing fields (mid-senior level)
Hands-on experience with CRM tools and marketing automation platforms: Braze (preferably), Salesforce, Iterable, or similar
Demonstrated ability to own campaigns end-to-end — from strategy and creative/copywriting to technical setup and performance analysis
Solid technical background, analytical, result-oriented mindset, and proven ability to interpret data and turn insights into actions
Experience in planning and executing initiatives across onboarding, activation, and retention
Proactive, growth-oriented mindset with a track record of independently driving initiatives that scaled business results
Proven ability to collaborate cross-functionally with colleagues and senior leaders
Ability to adapt and thrive in a fast-paced environment while tackling complex tasks
Based in Vilnius and able to work from the Vilnius office
Able to work from the office 3 times per week

Benefits

Comp & perks

training, mentorship, and room to grow
extra vacation days, sick days, and time off when life calls
private health insurance in Lithuania and Poland — fully covered
free subscriptions to Calm, Headspace, and Mindletic
resilience and mindfulness trainings
in-house gyms, sport cards, online workouts, and personal guidance
company-wide trip abroad
work from wherever keeps you in the zone
gifts for birthdays, weddings, and new family members
children’s summer camps and flexibility around the schedule
team building and company events
Access to Vilnius HQ amenities including coffee bar, open gyms, kids’ room, music room, and massage chairs