Digital Merchandising Lead

Nordic Naturals

. Own organic content strategy, creative briefing, and implementation across retailer brand stores, organic PDP content, A+ content, and review syndication .

Posted 10/22/2026full-timeRemote • United StatesSenior💰 $76,000 - $84,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in eCommerce content strategy and management, with a strong focus on content syndication and optimization across various platforms. Proficient in utilizing advanced Excel skills and PIM tools to enhance efficiency and drive engagement.

Highest-signal resume keywords

ECommerce Content StrategyContent Syndication/PIM ToolsAdvanced Excel SkillsProject ManagementCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content StrategyContent SyndicationPIM ToolsAdvanced ExcelData AnalysisDigital MerchandisingMedia MetricsConversion MetricsProcess ImprovementProject Management

Soft Skills

Effective CommunicationOrganizational SkillsSelf-Management

Tools & Technologies

MS OfficeSyndigoSalsify

Industry Keywords

ECommerceCPGDTC SalesRetail MerchandisingDigital Shelf Optimization

About the role

Key responsibilities & impact

Own organic content strategy, creative briefing, and implementation across retailer brand stores, organic PDP content, A+ content, and review syndication
Set standards for eCommerce merchandising across eRetailers and DTC, optimizing the digital shelf through continuous experimentation
Analyze assortment, competition, and promotional strategy and recap findings
Work cross-functionally with brand teams, DTC sales and operations, and performance marketing
Assist with Product Information Management (PIM) syndication across channels
Develop process improvements to increase efficiency with the PIM coordinator
Use media and conversion metrics to maximize engagement and purchase intent
Monitor new tools and platform updates to enhance automation and high-volume content updates

Requirements

What you’ll need

Must be proficient with MS Office and have advanced Excel and PPT skills (Pivot Tables + charts, VLookups, Macros)
Experience with content syndication/PIM tool, owning updates across major eCommerce platforms for a 100+ product portfolio (Syndigo, Salsify)
3+ years experience in eCommerce content strategy, ideally in a CPG vertical
3+ years working with eCommerce retailers and/or DTC sales channels (Amazon, Target, Walmart, DTC sites)
Ability to perform each essential function satisfactorily, with or without reasonable accommodation
Ability to communicate effectively using spoken and written word clearly and concisely
Ability to organize and direct a project to completion
Ability to manage obligations without direct supervision