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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing luxury brand partnerships and developing integrated marketing strategies that connect paid media with unpaid activations. Proven ability to lead teams, drive performance accountability, and achieve strategic revenue goals in the retail media landscape.
Highest-signal resume keywords
Luxury Brand Partnership ManagementIntegrated Marketing Strategy DevelopmentTeam Leadership and DevelopmentRetail Media ExpertiseFinancial Metrics Understanding
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing StrategyPartnership DevelopmentRevenue Goal AchievementPerformance AccountabilityOperational Decision-Making
Soft Skills
Exceptional CommunicationNegotiation SkillsExecutive PresenceStakeholder AlignmentInfluencing Skills
Tools & Technologies
CRM ToolsSalesforceForecasting Tools
Industry Keywords
Retail MediaLuxury BrandsBeauty RetailDesigner RetailMarketing Activations
About the role
Key responsibilities & impact- Lead a team of Partner Managers building high-touch relationships with influential brands
- Elevate Nordstrom as the retail partner of choice across Beauty, Designer, Handbags, and Jewelry
- Own brand partner relationships and paid and unpaid marketing strategies positioning Nordstrom as a destination for prestige and luxury customers
- Serve as a senior point of contact for brand partners and internal stakeholders, including executive-level engagements
- Develop and oversee holistic partnership plans connecting paid media investment with unpaid storytelling, activations, events, and in-store and digital experiences
- Partner with the Fashion Office, GMMs, and DMMs to align initiatives with merchant priorities
- Manage, coach, and develop Partner Managers and drive performance accountability
- Oversee prestige and luxury brand partner portfolios and achieve strategic partnership and revenue goals
- Drive execution and continuous improvement of paid and unpaid marketing programs
- Lead annual and quarterly planning, forecasting, goal-setting, performance reviews, and tentpole programming
- Represent Marketing Partnerships and Nordstrom's category authority in internal leadership forums and external brand engagements
- Ensure Nordstrom Media Network sales goals are achieved and course-correct with cross-functional teams
Requirements
What you’ll need- Bachelor's or advanced degree in Marketing, Business, Fashion, or a related field
- Experience working directly with luxury brands
- 10+ years of experience in retail media, marketing, ad-tech, or a combination of media and merchandising, with demonstrated and deep expertise in Beauty and Designer retail categories specifically
- 3+ years leading and developing teams
- Demonstrated ability to develop integrated partnership plans connecting paid media investment with unpaid marketing activation
- Proven success managing prestige brand partnerships and delivering against revenue and commercial goals
- Exceptional communication, negotiation, and executive presence
- Ability to align and influence internal and external stakeholders, including senior brand leadership
- Clear understanding of financial metrics and how to drive them through paid media investment and unpaid marketing activation
- Strong operational decision-making and ability to formulate cost-effective, efficient tactical plans
- Proficiency in CRM and forecasting tools, such as Salesforce
- Ability to travel as necessitated by priority brand engagements, events, or activations
Benefits
Comp & perks- Medical/Vision, Dental, Retirement and Paid Time Away
- Life Insurance and Disability
- Merchandise Discount and EAP Resources
- Performance-based incentives/bonuses may be available
- 401k
- PTO accruals
- Holidays
