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Nordstrom

Senior Marketing Specialist – Loyalty Marketing

Nordstrom

. Support the Loyalty Marketing team across Nordstrom and Nordstrom Rack.

Posted 10/5/2026full-timeSeattle • Washington • United StatesSenior💰 $80,000 - $132,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in campaign management and loyalty marketing, with a strong focus on data-driven strategy development and execution. Capable of effectively communicating insights and recommendations to stakeholders while collaborating across cross-functional teams.

Highest-signal resume keywords
Campaign ManagementLoyalty Program MarketingData AnalysisCommunication SkillsCollaboration

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Campaign ExecutionPerformance Data AnalysisQuality Validation ProcessesAttention to DetailStrategy Development
Soft Skills
Written CommunicationVerbal CommunicationInfluencing SkillsRelationship BuildingCollaboration
Tools & Technologies
Marketing TechnologiesAI Integration
Certifications & Qualifications
Bachelor's Degree
Industry Keywords
Retail MarketingConsumer-Focused EnvironmentCross-Functional Coordination

About the role

Key responsibilities & impact
  • Support the Loyalty Marketing team across Nordstrom and Nordstrom Rack.
  • Contribute to discovery and strategy development, including messaging, channel mix, and audience recommendations.
  • Apply past campaign performance data to help achieve business outcomes.
  • Translate strategy, customer experience, insights, and capabilities into channel plans and recommendations.
  • Own and coordinate end-to-end campaign execution and launch readiness.
  • Ensure creative meets campaign objectives and customer experience requirements.
  • Proactively mitigate risks and manage campaign performance through real-time monitoring and adjustments.
  • Evaluate post-campaign performance to identify learnings and inform future initiatives.
  • Communicate campaign strategy and outcomes to stakeholders and leadership through status updates, escalations, and recommendations.
  • Coordinate campaign readiness across execution teams and build relationships with cross-functional partners.

Requirements

What you’ll need
  • Bachelor's degree required.
  • 1-3 years of experience in marketing, campaign management, loyalty program marketing, or a related field, ideally within a retail or consumer-focused environment.
  • Experience managing consumer marketing campaign execution and delivery is a plus.
  • Demonstrated experience applying customer and performance data to inform campaign strategy.
  • Experience owning launch and quality validation processes, with strong attention to detail.
  • Strong written and verbal communication skills, with the ability to influence and articulate recommendations directly to stakeholders and leadership.
  • Skilled collaborator, able to work effectively across a variety of teams and functions.
  • Familiarity with modern marketing technologies and platforms, and proactively integrating AI into daily ways of working.

Benefits

Comp & perks
  • Medical/Vision, Dental, Retirement and Paid Time Away
  • Life Insurance and Disability
  • Merchandise Discount and EAP Resources
  • Performance-based incentives/bonuses may be available
  • 401k
  • PTO accruals
  • Holidays